LEADER 01141nam a2200289 i 4500 001 991001114429707536 008 100624s2011 cau b 001 0 eng 020 $a9781412980180 035 $ab13962735-39ule_inst 040 $aSet. Economia - SAGA$bita 082 00$a658.83$222 245 00$aHandbook of marketing scales :$bmulti-item measures for marketing and consumer behavior research /$c[edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws 250 $a3. ed 260 $aThousand Oaks :$bSAGE,$cc2011 300 $aXIV, 603 p. ;$c29 cm 504 $aIncludes bibliographical references and index 650 0$aMarketing research 650 0$aConsumer behavior$xResearch 700 1 $aBearden, William O 700 1 $aNetemeyer, Richard G 700 1 $aHaws, Kelly L 907 $a.b13962735$b04-03-14$c23-03-11 912 $a991001114429707536 945 $aLE025 ECO 658.8 BEA01.01$g1$i2025000263260$lle025$nProf. Peluso$o-$pE108.41$q-$rl$s- $t0$u1$v27$w1$x0$y.i15513907$z29-05-13 996 $aHandbook of marketing scales$9246101 997 $aUNISALENTO 998 $ale025$b23-03-11$cm$da $e-$feng$gcau$h0$i0