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200 10$aMarketing and Sales in the Chemical Industry
205   $a2nd ed.
210 31$a[Place of publication not identified]$cWiley VCH Imprint$d2002
215   $a1 online resource (166 pages)
300   $aBibliographic Level Mode of Issuance: Monograph
311   $a3-527-30625-0 
330   $aIf manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail, but also discusses such modern marketing tools like the internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.
608   $aElectronic books.
676   $a660.068
700   $aJakobi$b Rolf$0921754
801  0$bPQKB
906   $aBOOK
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996   $aMarketing and Sales in the Chemical Industry$92068026
997   $aUNINA

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035   $aLE00637560$9ExL
040   $aDip.to Fisica$beng
100 1 $aPascali, Giovanni$0461217
245 10$aAttivitą ottica e relazioni di dispersione. Tesi di laurea /$claureando Giovanni Pascali ; relatore Luigi Solombrino
260   $aLecce :$bUniversitą degli Studi. Facoltą di Scienze. Corso di laurea in Fisica,$ca.a. 1974-75
300   $a115 p. ;$c30 cm
502   $aTesi. Universitą degli Studi di Lecce, 1975
700 1 $aSolombrino, Luigi
907   $a.b10135650$b02-04-14$c27-06-02
912   $a991000830719707536
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996   $aAttivitą ottica e relazioni di dispersione. Tesi di laurea$9185290
997   $aUNISALENTO
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