LEADER 01032nam a2200277 i 4500
001 991000756429707536
008 100601s2010    xxk      b    001 0 eng d
020   $a9780521898263
020   $a9780521726900
035   $ab13906641-39ule_inst
040   $aSet. Economia - SAGA$bita
082 04$a658.8
100 1 $aKornberger, Martin$0473126
245 10$aBrand society :$bhow brands transform management and lifestyle /$cMartin Kornberger
260   $aCambridge :$bCambridge University Press,$cc2010
300   $axx, 308 p. ;$c26 cm
504   $aCon bibliografia (p. 273-291) e indice
650 04$aMarchi di fabbrica e di commercio
650 04$aMarketing
650 04$aConsumatori$xComportamento
907   $a.b13906641$b28-01-14$c01-06-10
912   $a991000756429707536
945   $aLE025 ECO 658.8 KOR02.01$g1$i2025000235373$lle025$nProf. Guido$o-$pE23.46$q-$rl$s-  $t0$u6$v2$w6$x0$y.i15157179$z27-07-10
996   $aBrand society$9227872
997   $aUNISALENTO
998   $ale025$b01-06-10$cm$da  $e-$feng$gxxk$h0$i0