LEADER 01053nam a2200265 i 4500 001 991000131509707536 008 090318s2007 it 00 ita d 020 $a9788823831704 035 $ab13817917-39ule_inst 040 $aSet. Economia - SAGA$bita 082 04$a659.299 100 1 $aAnholt, Simon$0437576 245 12$aL'identitą competitiva :$bil branding di nazioni, cittą, regioni /$cSimon Anholt ; prefazione di Lanfranco Senn 260 $aMilano :$bEGEA,$c2007 300 $axii, 170 p. ;$c23 cm 440 $aCultura e societą 650 04$aMarketing territoriale 650 04$aMarketing e competitivitą 765 1 $tCompetitive identity: the new brand management for nations, cities and regions 907 $a.b13817917$b02-04-14$c18-03-09 912 $a991000131509707536 945 $aLE025 ECO 659.2 ANH01.01$g1$i2025000224735$lle025$nProf. Guido$o-$pE18.00$q-$rl$sm $t0$u2$v11$w2$x0$y.i14949866$z06-04-09 996 $aIdentitą competitiva$91225496 997 $aUNISALENTO 998 $ale025$b18-03-09$cm$da $e-$fita$git $h2$i0