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Secret #1: Highly Effective Social Impact Communicators ? Care More About the Mission Than the Words -- 2. Secret #2: Highly Effective Social Impact Communicators ? Are Astute Translators Inside and Outside of Their Organizations -- 3. Secret #3: Highly Effective Social Impact Communicators ? Leverage the Strengths of Their Personal Values to Tell Compelling Stories -- 4. Secret #4: Highly Effective Social Impact Communicators ? Embrace the Renewable Fuel of Teamwork -- 5. Secret #5: Highly Effective Social Impact Communicators? Reframe Every Setback as the Crest of a Hill -- 6. Secret #6: Highly Effective Social Impact Communicators ? Cede Perfection to the Messy Reality of Change-making -- 7. Secret #7: Highly Effective Social Impact Communicators?Build Personal and Professional Legacies That Will Outlive Them and Their Careers -- 8. Some Helpful Resources for Social Impact Communicators. . 330 $aSocial impact communication is quickly becoming a mandatory skill for leaders of modern businesses and nonprofits at all levels of an organization. Yet using strategy, language and influence to advance game-changing societal breakthroughs isn?t something most people learn in college. This book provides a pathway for empathy, clarity and persuasive communication to advance the social impact work that can help people, their families and society. Too many organizations treat social impact communication and programmatic leadership as ?just another marketing project.? It?s a missed opportunity for businesses seeking to add value to society and deepen their client/customer relationships. What?s more, it directly damages other aspects of organizations? ESG priorities? specifically, their cultivation of a healthy, safe and engaged workplace with team members whose personal values and professional activities are in harmony. Journalist and social impact business executive Nate Birt walks you through the essential mindset shifts and principles needed perform the social impact work that matters and have confidence your headed toward true north. The book includes firsthand insights, how-to strategies and social impact leadership anecdotes, along with insights and tips from dozens of social impact communicators. Each chapter concludes with a call for personal reflection or action that features a series of question-based prompts to encourage further introspection and journaling. . 606 $aEntrepreneurship 606 $aNew business enterprises 606 $aIndustrial management$xEnvironmental aspects 606 $aNonprofit organizations 606 $aBusiness ethics 606 $aEnvironmental education 606 $aEnvironmental economics 606 $aEntrepreneurship 606 $aCorporate Environmental Management 606 $aNon-Profit Organizations and Public Enterprises 606 $aBusiness Ethics 606 $aEnvironmental and Sustainability Education 606 $aEnvironmental Economics 615 0$aEntrepreneurship. 615 0$aNew business enterprises. 615 0$aIndustrial management$xEnvironmental aspects. 615 0$aNonprofit organizations. 615 0$aBusiness ethics. 615 0$aEnvironmental education. 615 0$aEnvironmental economics. 615 14$aEntrepreneurship. 615 24$aCorporate Environmental Management. 615 24$aNon-Profit Organizations and Public Enterprises. 615 24$aBusiness Ethics. 615 24$aEnvironmental and Sustainability Education. 615 24$aEnvironmental Economics. 676 $a658.4/5 700 $aBirt$b Nate$01433978 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910754099803321 996 $a7 secrets of highly effective social impact communicators$93585046 997 $aUNINA