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200 1 $aEvent marketing$ei grandi eventi e gli eventi speciali come strumenti di marketing$fSonia Ferrari
205   $a4. ed
210 1 $aMilano$cWolters Kluwer$d2022
215   $aXVI, 395 p.$d24 cm
225 2 $aCEDAM scienze economiche e aziendali
300   $aMateriali consultabili online
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