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035   $a(EBL)624840
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100   $a20101123d2009      uy             0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aWrite to sell$b[electronic resource] $ethe ultimate guide to great copywriting /$fAndy Maslen
205   $aNew ed.
210   $aLondon $cMarshall Cavendish$d2009
215   $a1 online resource (193 p.)
300   $aDescription based upon print version of record.
311   $a0-462-09975-X 
320   $aIncludes bibliographical references.
327   $asection 1. It's not about you -- section 2. What do you mean, you don't have a plan? -- section 3. What works? and what doesn't? -- section 4. OK, start writing -- section 5. Dressed to impress? -- section 6. What now?
330   $aNew edition of a bestselling guide to writing effective sales and marketing copy.
606   $aAdvertising copy
606   $aBusiness writing
615  0$aAdvertising copy.
615  0$aBusiness writing.
676   $a658.453
700   $aMaslen$b Andy$0896764
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a996339085403316
996   $aWrite to sell$92377457
997   $aUNISA