LEADER 05622oam 22005534a 450 001 996309057203316 005 20210915045028.0 010 $a9789048537433$b(eBook) 010 $a9048537436$b(eBook) 010 $z9789462986213$b(paperback) 010 $z9462986215$b(paperback) 024 7 $a10.1515/9789048537433 035 $a(CKB)4100000000588769 035 $a(MiAaPQ)EBC5261322 035 $a(OCoLC)1163638166 035 $a(MdBmJHUP)muse76739 035 $a(DE-B1597)502631 035 $a(OCoLC)1040631092 035 $a(DE-B1597)9789048537433 035 $a(EXLCZ)994100000000588769 100 $a20170727d2018 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 00$aStar Wars and the History of Transmedia Storytelling$fedited by Sean Guynes and Dan Hassler-Forest 210 1$aAmsterdam :$cAmsterdam University Press,$d[2018] 210 4$dİ2018 215 $a1 online resource (329 pages) $cillustrations; digital file(s) 225 0 $aTransmedia: Participatory Culture and Media Convergence ;$v3 311 08$aPrint version: 9789462986213 9462986215 320 $aIncludes bibliographical references (pages 297-315) and index. 327 $t"Thank the Maker!": George Lucas, Lucasfilm, and the Legends of Transtextual Authorship across the Star Wars Franchise /$rTara Lomax --$tHan Leia Shot First: Transmedia Storytelling and the National Public Radio Dramatization of Star Wars /$rJeremy W. Webster --$tFrom Sequel to Quasi-Novelization: Splinter of the Mind's Eye and the 1970s Culture of Transmedia Contingency /$rMatthew Freeman --$tAnother Canon, Another Time: The Novelizations of the Star Wars Films /$rThomas Van Parys --$tFranchising Empire: Parker Brothers, Atari, and the Rise of LucasArts /$rStefan Hall --$t"You must feel the Force around you!": Transmedia Play and the Death Star Trench Run in Star Wars Video Games /$rDrew Morton --$tTransmedia Character Building: Textual Crossovers in the Star Wars Universe /$rLincoln Geraghty --$tThe Digitizing Force of Decipher's Star Wars Customizable Card Game /$rJonathan Rey Lee --$tPublishing the New Jedi Order: Media Industries Collaboration and the Franchise Novel /$rSean Guynes --$tHow Star Wars Became Museological: Transmedia Storytelling in the Exhibition Space /$rBeatriz Bartolome Herrera and Philipp Dominik Keidl --$tAdapting the Death Star into LEGO: The Case of LEGO Set #10188 /$rMark J.P. Wolf --$tInvoking the Holy Trilogy: Star Wars in the Askewniverse /$rAndrew M. Butler --$tChasing Wild Space: Narrative Outsides and World-Building Frontiers in Knights of the Old Republic and The Old Republic /$rCody Mejeur --$tFrom Transmedia Storytelling to Transmedia Experience: Star Wars Celebration as a Crossover/Hierarchical Space /$rMatt Hills --$tSpace Bitches, Witches, and Kick-Ass Princesses: Star Wars and Popular Feminism /$rMegen de Bruin-Mole --$tSome People Call Him a Space Cowboy: Kanan Jarrus, Outer Rim Justice, and the Legitimization of the Obama Doctrine /$rDerek R. Sweet --$tThe Kiss Goodnight from a Galaxy Far, Far Away: Experiencing Star Wars as a Fan-Scholar on Disney Property /$rHeather Urbanski --$tFormatting Nostalgia: IMAX Expansions of the Star Wars Franchise /$rAllison Whitney --$tFandom Edits: Rogue One and the New Star Wars /$rGerry Canavan. 330 $aStar Wars has reached more than three generations of casual and hardcore fans alike, and as a result many of the producers of franchised Star Wars texts (films, television, comics, novels, games, and more) over the past four decades have been fans-turned-creators. Yet despite its dominant cultural and industrial positions, Star Wars has rarely been the topic of sustained critical work. 'Star Wars and the History of Transmedia Storytelling' offers a corrective to this oversight by curating essays from a wide range of interdisciplinary scholars in order to bring Star Wars and its transmedia narratives more fully into the fold of media and cultural studies. The collection places Star Wars at the center of those studies' projects by examining video games, novels and novelizations, comics, advertising practices, television shows, franchising models, aesthetic and economic decisions, fandom and cultural responses, and other aspects of Star Wars and its world-building in their multiple contexts of production, distribution, and reception. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, 'Star Wars and the History of Transmedia Storytelling' demonstrates the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades, as multinational corporations have become the central means for subsidizing, profiting from, and selling modes of immersive storyworlds to global audiences. By taking this dual approach, the book focuses on the interconnected nature of corporate production, fan consumption, and transmedia world-building. 410 0$aTransmedia (Amsterdam, Netherlands) ;$v3. 606 $aStar Wars films$xHistory and criticism 608 $aElectronic books. 610 $aStar Wars, media franchising, transmedia, science fiction, popular culture. 615 0$aStar Wars films$xHistory and criticism. 676 $a791 702 $aGuynes$b Sean 702 $aHassler-Forest$b Dan 801 0$bMdBmJHUP 801 1$bMdBmJHUP 906 $aBOOK 912 $a996309057203316 996 $aStar Wars and the history of transmedia storytelling$92055491 997 $aUNISA