LEADER 02570nam 22005413u 450 001 996213076203316 005 20230422044502.0 010 $a1-280-23291-9 010 $a9786610232918 010 $a1-85418-536-5 035 $a(CKB)1000000000336969 035 $a(EBL)308969 035 $a(OCoLC)174132432 035 $a(SSID)ssj0000079548 035 $a(PQKBManifestationID)12006507 035 $a(PQKBTitleCode)TC0000079548 035 $a(PQKBWorkID)10089280 035 $a(PQKB)10188679 035 $a(MiAaPQ)EBC308969 035 $a(EXLCZ)991000000000336969 100 $a20130418d1999|||| u|| | 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aImplementing an Integrated Marketing Communications Strategy$b[electronic resource] $eHow to Benchmark and Improve Marketing Communications Planning in Your Business 210 $aLondon $cThorogood Publishing$d1999 215 $a1 online resource (69 p.) 300 $aDescription based upon print version of record. 311 $a1-85418-120-3 327 $aThe author; Contents; Chapter 1: Integrated marketing communications planning; Chapter 2: The communications audit; Chapter 3: The ten point Marcom Plan 330 $aJust what is meant by marketing communications, or marcom as it is frequently called? How does it fit in with other corporate functions, and in particular how does it relate to business and marketing objectives? All the evidence indicates that the vast majority of companies are without a marcom plan. With the continuing growth in brand competition and an increasing number of undifferentiated products, the demand for better marketing communications has grown substantially. In order to be ahead and stay ahead of your competition, it is essential to integrate all your marketing communications as 606 $aAdvertising media planning -- Handbooks, manuals, etc 606 $aMarketing -- Management -- Handbooks, manuals, etc 606 $aSmall business -- Marketing -- Handbooks, manuals, etc 615 4$aAdvertising media planning -- Handbooks, manuals, etc. 615 4$aMarketing -- Management -- Handbooks, manuals, etc. 615 4$aSmall business -- Marketing -- Handbooks, manuals, etc. 676 $a658.8 700 $aHart$b Norman$0107645 801 0$bAU-PeEL 801 1$bAU-PeEL 801 2$bAU-PeEL 906 $aBOOK 912 $a996213076203316 996 $aImplementing an Integrated Marketing Communications Strategy$92416549 997 $aUNISA LEADER 05197nam 2200625 a 450 001 9910139233503321 005 20230803023626.0 010 $a1-118-53689-4 010 $a1-299-27744-6 010 $a1-118-53687-8 035 $a(CKB)2560000000099418 035 $a(EBL)1137782 035 $a(OCoLC)828869658 035 $a(SSID)ssj0000834885 035 $a(PQKBManifestationID)11460205 035 $a(PQKBTitleCode)TC0000834885 035 $a(PQKBWorkID)10982427 035 $a(PQKB)10296415 035 $a(MiAaPQ)EBC1137782 035 $a(Au-PeEL)EBL1137782 035 $a(CaPaEBR)ebr10665988 035 $a(CaONFJC)MIL458994 035 $a(EXLCZ)992560000000099418 100 $a20130109d2013 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aAnalysis and modelling of non-steady flow in pipe and channel networks$b[electronic resource] /$fVinko Jovic 210 $aHoboken $cWiley-Blackwell$d2013 215 $a1 online resource (545 p.) 300 $aDescription based upon print version of record. 311 $a1-118-53214-7 320 $aIncludes bibliographical references and index. 327 $aANALYSIS AND MODELLING OF NON-STEADY FLOW IN PIPE AND CHANNEL NETWORKS; Contents; Preface; 1 Hydraulic Networks; 1.1 Finite element technique; 1.1.1 Functional approximations; 1.1.2 Discretization, finite element mesh; 1.1.3 Approximate solution of differential equations; 1.2 Unified hydraulic networks; 1.3 Equation system; 1.3.1 Elemental equations; 1.3.2 Nodal equations; 1.3.3 Fundamental system; 1.4 Boundary conditions; 1.4.1 Natural boundary conditions; 1.4.2 Essential boundary conditions; 1.5 Finite element matrix and vector; Reference; Further reading 327 $a2 Modelling of Incompressible Fluid Flow 2.1 Steady flow of an incompressible fluid; 2.1.1 Equation of steady flow in pipes; 2.1.2 Subroutine Steady Pipe Mtx; 2.1.3 Algorithms and procedures; 2.1.4 Frontal procedure; 2.1.5 Frontal solution of steady problem; 2.1.6 Steady test example; 2.2 Gradually varied flow in time; 2.2.1 Time-dependent variability; 2.2.2 Quasi non-steady model; 2.2.3 Subroutine Quasi Unsteady Pipe Mtx; 2.2.4 Frontal solution of unsteady problem; 2.2.5 Quasi-unsteady test example; 2.3 Unsteady flow of an incompressible fluid; 2.3.1 Dynamic equation 327 $a2.3.2 Subroutine Rgd Unsteady Pipe Mtx2.3.3 Incompressible fluid acceleration; 2.3.4 Acceleration test; 2.3.5 Rigid test example; References; Further Reading; 3 Natural Boundary Condition Objects; 3.1 Tank object; 3.1.1 Tank dimensioning; 3.1.2 Tank model; 3.1.3 Tank test examples; 3.2 Storage; 3.2.1 Storage equation; 3.2.2 Fundamental system vector and matrix updating; 3.3 Surge tank; 3.3.1 Surge tank role in the hydropower plant; 3.3.2 Surge tank types; 3.3.3 Equations of oscillations in the supply system; 3.3.4 Cylindrical surge tank 327 $a3.3.5 Model of a simple surge tank with upper and lower chamber 3.3.6 Differential surge tank model; 3.3.7 Example; 3.4 Vessel; 3.4.1 Simple vessel; 3.4.2 Vessel with air valves; 3.4.3 Vessel model; 3.4.4 Example; 3.5 Air valves; 3.5.1 Air valve positioning; 3.5.2 Air valve model; 3.6 Outlets; 3.6.1 Discharge curves; 3.6.2 Outlet model; Reference; Further reading; 4 Water Hammer - Classic Theory; 4.1 Description of the phenomenon; 4.1.1 Travel of a surge wave following the sudden halt of a locomotive; 4.1.2 Pressure wave propagation after sudden valve closure 327 $a4.1.3 Pressure increase due to a sudden flow arrest - the Joukowsky water hammer 4.2 Water hammer celerity; 4.2.1 Relative movement of the coordinate system; 4.2.2 Differential pressure and velocity changes at the water hammer front; 4.2.3 Water hammer celerity in circular pipes; 4.3 Water hammer phases; 4.3.1 Sudden flow stop, velocity change v0 ? 0; 4.3.2 Sudden pipe filling, velocity change 0 ? v0; 4.3.3 Sudden filling of blind pipe, velocity change 0 ? v0; 4.3.4 Sudden valve opening; 4.3.5 Sudden forced inflow; 4.4 Under-pressure and column separation; 4.5 Influence of extreme friction 327 $a4.6 Gradual velocity changes 330 $aAnalysis and Modelling of Non-Steady Flow in Pipe and Channel Networks deals with flows in pipes and channel networks from the standpoints of hydraulics and modelling techniques and methods. These engineering problems occur in the course of the design and construction of hydroenergy plants, water-supply and other systems. In this book, the author presents his experience in solving these problems from the early 1970's to the present day. During this period new methods of solving hydraulic problems have evolved, due to the development of computers and numerical methods. This book 606 $aPipe$xHydrodynamics 606 $aHydrodynamics 615 0$aPipe$xHydrodynamics. 615 0$aHydrodynamics. 676 $a621.8/672 700 $aJovic$b Vinko$0960183 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910139233503321 996 $aAnalysis and modelling of non-steady flow in pipe and channel networks$92176334 997 $aUNINA