LEADER 04718nam 22006493u 450 001 9910786601703321 005 20220404180231.0 010 $a1-118-96971-5 035 $a(CKB)3710000000214414 035 $a(EBL)1758511 035 $a(SSID)ssj0001396781 035 $a(PQKBManifestationID)11819943 035 $a(PQKBTitleCode)TC0001396781 035 $a(PQKBWorkID)11414319 035 $a(PQKB)10405090 035 $a(MiAaPQ)EBC1758511 035 $a(PPN)226926036 035 $a(EXLCZ)993710000000214414 100 $a20140811d2014|||| u|| | 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe bling dynasty$b[electronic resource] $ewhy the reign of Chinese luxury shoppers has only just begun 210 $aHoboken $cWiley$d2014 215 $a1 online resource (280 p.) 225 1 $aWiley Finance 300 $aDescription based upon print version of record. 311 $a1-118-95029-1 327 $aThe Bling Dynasty; Contents; Acknowledgments; About the Author; List of Terms; Foreword; Introduction: The New Silk Road; Chinese Luxury Avatars; Calvin Li; Lewis Wang; Tiffany Ma; Brittany Chen; Hermes Zhou; The Middle-Class Kingdom; Who Am I to Tell You about This?; Bling Is Dead? Long Live Bling!; Part One WEST GOES EAST; Chapter 1 Eastern Promises, Delivered; Don't Believe the Hype? Come to Hong Kong; What It All Means for Luxury; Guys, Guanxi, Gifting; This Is a Man's World; Guanxi and Frustration of the Masses; Xi Is Serious; Same Same?; The Future Is Female; Summary 327 $aChinese Luxury Consumer Pool about to BalloonLooking at the U?ber-Wealthy; Tapping into Middle-Class Expansion; With So Many Consumers, Is This Still Luxury?; History Approach; Scarcity Approach; Financial Approach; Too Much Cash; M&A as a Weapon to Overcome Ubiquity; Summary; Chapter 4 Deconstructing the Myth; The Art of Storytelling; Cartier: From Niche to a 'Must', and to Leadership Status; Louis Vuitton: Step Out and Be a Globetrotter; Insights over Brands: The Japanese Show the Way; Everything Has a Price: Don't Push It; Korean Brands: Leather Like Vodka, Anyone's Game 327 $aLouis Vuitton, Gucci in the Middle: Rejecting MainstreamThe Cost of Leadership; 'Going Lifestyle'; Summary; Part Two EAST GOES WEST; Chapter 5 The Trouble with Travel; Travel's Role in the 'Education' Process; The 'One City' Illusion and Selling to Non-Locals; From Groups to Individuals; Natural Penetration of Luxury: From CO-J-A-C to Korea; CO-J-A-C: An Appealing Theory of Evolution; The Korean Wave Goes Further; Summary; Chapter 6 Why Chinese Travel and Where To; From France's Popular Front to China's Popular Pastime: Governments Supporting Travel 327 $aThe T-R-A-V-E-L Equation: Why Chinese Are Buying Luxury AbroadTime: On Luxury's Side; Regulation: Just Because I Can Means I Probably Will; Affordability: Cheap Travel, Cheaper Products; Validation: Look at Me, I'm Famous; Experience: Better Products, Better Service; Legitimacy; Asia over Europe for Now? And the United States Tomorrow?; Macau Madness; Why Europe Is Losing Out to Asia; The United States: The Next Eldorado?; Summary; Part Three EAST MEETS EAST; Chapter 7 Are Chinese Brands a Threat to Western Models?; Here's Where I Get My Kit From . . . 327 $aConsumerama: Areas of Non-Compete and Battlegrounds between Chinese and Imported Brands 330 $aWhy the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The Bling Dynasty illustrates how doubts about Chinese consumption are ill-founded and Chinese luxury demand is on the cusp of becoming dominant. This book contains the research and expert views companies need to understand and address the new challenges posed by this dominance. Each chapter brings a different perspective, covering complex aspects of 410 0$aWiley Finance 606 $aFashion -- History 606 $aLuxury goods industry 606 $aLuxury 606 $aArt, Architecture & Applied Arts$2HILCC 606 $aArts & Crafts$2HILCC 615 4$aFashion -- History. 615 4$aLuxury goods industry. 615 4$aLuxury. 615 7$aArt, Architecture & Applied Arts 615 7$aArts & Crafts 676 $a305.5234 700 $aRambourg$b Erwan$01466627 702 $aRambourg$b Erwan 801 0$bAU-PeEL 801 1$bAU-PeEL 801 2$bAU-PeEL 906 $aBOOK 912 $a9910786601703321 996 $aThe bling dynasty$93677132 997 $aUNINA LEADER 02043nas 2200577-a 450 001 996205534403316 005 20240413015223.0 011 $a2047-5381 035 $a(DE-599)ZDB2038432-4 035 $a(CKB)2670000000127958 035 $a(CONSER)---96650087- 035 $a(EXLCZ)992670000000127958 100 $a19960405a19969999 --- - 101 0 $aeng 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 00$aCountry report$iMyanmar (Burma) /$fEIU, the Economist Intelligence Unit 210 $aLondon, U.K. $cThe Unit$d©1996- 215 $a1 online resource 311 08$aPrint version: Country report. 1361-1445 (DLC) 96650087 (OCoLC)34524195 517 1 $aCountry report. 517 3 $aMyanmar 517 3 $aBurma 531 0 $aCtry. rep., Myanmar (Burma) 606 $aEconomic history$2fast$3(OCoLC)fst00901974 606 $aPolitics and government$2fast$3(OCoLC)fst01919741 607 $aBurma$xEconomic conditions$y1948-$vPeriodicals 607 $aBurma$xPolitics and government$y1988-$vPeriodicals 607 $aBurma$xEconomic conditions$y1948-$xPeriodicals 607 $aBurma$xPolitics and government$y1988-$xPeriodicals 607 $aBirmanie$xConditions économiques$y1948-$xPériodiques 607 $aBirmanie$xPolitique et gouvernement$y1988-$xPériodiques 607 $aBirmanie$xConditions économiques$y1948-$vPériodiques 607 $aBurma$2fast$1https://id.oclc.org/worldcat/entity/E39PBJqw6BFgBchbxjHxHGttKd 608 $aPeriodical 608 $aperiodicals.$2aat 608 $aPeriodicals.$2fast 608 $aPeriodicals.$2lcgft 608 $aPériodiques.$2rvmgf 610 1 $aEconomic conditions 610 1 $aBurma 615 7$aEconomic history. 615 7$aPolitics and government 676 $a330.9591/005 712 02$aEconomist Intelligence Unit (Great Britain) 906 $aJOURNAL 912 $a996205534403316 920 $aexl_impl conversion 996 $aCountry Report$91321002 997 $aUNISA