LEADER 02467nas 2200673- 450 001 996201324103316 005 20230131213021.0 035 $a(DE-599)ZDB2067489-2 035 $a(OCoLC)137350360 035 $a(CKB)1000000000526643 035 $a(CONSER)--2022243615 035 $a(EXLCZ)991000000000526643 100 $a20040524c1990uuuu --- a 101 0 $aeng 135 $aur||||||||uuu 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe marketing bulletin 210 1$aPalmerston North, N.Z. :$cDepartment of Marketing, Massey University,$d1990- 215 $a1 online resource 300 $aRefereed/Peer-reviewed 300 $aArchived by the National Library of New Zealand. 300 $aHypertext links contained in the archived instances of this title are non-functional.$5Nz 311 $a1176-645X 330 $aMarketing Bulletin is a refereed journal, published by the Massey University Department of Marketing, that provides a forum for disseminating ideas and information relating to the theory and practice of marketing and marketing research. Full text of individual articles is available in PDF format. 531 1 $aMark. bull. 606 $aMarketing research$vPeriodicals 606 $aMarketing research$zNew Zealand$vPeriodicals 606 $aMarketing$vPeriodicals 606 $aMarketing$zNew Zealand$vPeriodicals 606 $aMarketing$xRecherche$vPériodiques 606 $aMarketing$xRecherche$zNouvelle-Zélande$vPériodiques 606 $aMarketing$vPériodiques 606 $aMarketing$zNouvelle-Zélande$vPériodiques 606 $aMarketing$2fast$3(OCoLC)fst01010167 606 $aMarketing research$2fast$3(OCoLC)fst01010284 607 $aNew Zealand$2fast 608 $aPeriodical 608 $aperiodicals.$2aat 608 $aPeriodicals.$2fast 608 $aPeriodicals.$2lcgft 608 $aPériodiques.$2rvmgf 615 0$aMarketing research 615 0$aMarketing research 615 0$aMarketing 615 0$aMarketing 615 6$aMarketing$xRecherche 615 6$aMarketing$xRecherche 615 6$aMarketing 615 6$aMarketing 615 7$aMarketing. 615 7$aMarketing research. 676 $a658.8005 712 02$aMassey University.$bDepartment of Marketing, 906 $aJOURNAL 912 $a996201324103316 996 $aThe marketing bulletin$93063716 997 $aUNISA