LEADER 01328nam--2200409---450 001 990006144540203316 005 20180116143243.0 010 $a978-88-6518-502-5 035 $a000614454 035 $aUSA01000614454 035 $a(ALEPH)000614454USA01 035 $a000614454 100 $a20160503d2014----km-y0itay50------ba 101 $aita$ceng 102 $aIT 105 $a||||||||001yy 200 1 $aSocial media marketing$epost-consumo, innovazione collaborativa e valore condiviso$fTracy L. Tuten, Michael R. Solomon$gedizione italiana a cura di Luciano Pilotti, Alessandra Tedeschi Toschi 210 $aMilano$aTorino$cPearson$d2014 215 $aXVI, 270 p.$d24 cm 225 2 $aAlways learning 410 0$12001$aAlways learning 454 0$12001$aSocial media marketing$91386368 500 01$aSocial media marketing 606 0 $aMarketing$xImpiego [dei] Nuovi media$xTesti universitari$2BNCF 676 $a658.8002854678 700 1$aTuten,$bTracy L.$0716006 701 1$aSOLOMON,$bMichael R.$0222905 702 1$aPILOTTI,$bLuciano 702 $aTEDESCHI TOSCHI,$bAlessandra 801 0$aIT$bsalbc$gISBD 912 $a990006144540203316 951 $aP08/2706$b65 DISA 959 $aBK 969 $aDISTRA 969 $aUMA 996 $aSocial media marketing$91386368 997 $aUNISA