LEADER 01572nam0-22004571i-450- 001 990005548030203316 005 20080625120000.0 035 $a000554803 035 $aUSA01000554803 035 $a(ALEPH)000554803USA01 035 $a000554803 100 $a20071102d2005-------|0enac50------ba 101 $aeng 102 $aGB 105 $a|||| ||||| 200 1 $aBayesian statistics and marketing$fPeter E. Rossi, Greg M. Allenby, Robert McCulloch 210 $aChichester$cWiley$dc2005 215 $aX, 348 p.$cill.$d25 cm. 225 2$aWiley series in probability and statistics 410 1$12001$aWiley series in probability and statistics 606 $aMarketing$xModelli matematici$2FI 606 $aRicerche di mercato$xModelli matematici$2FI 606 $aTeoria delle decisioni$xApplicazioni al marketing$2FI 620 $dChichester 676 $a658.83015118$cRicerca di mercato. Modelli matematici$v21 700 1$aROSSI,$bPeter$0614482 701 1$aMCCULLOCH,$bRobert$0614483 701 1$aALLENBY,$bGreg M.$0503491 712 $aJohn Wiley & Sons, Inc 801 $aIT$bSOL$c20120104 912 $a990005548030203316 950 $aDIP.TO SCIENZE ECONOMICHE - (SA)$dDS 600 658.83015118 ROS$e14342 DISES 951 $aDIP.TO SCIENZE ECONOMICHE - (SA)$bDS2007 1F 20071102 951 $a600 658.83015118 ROS$b14342 DISES 959 $aBK 969 $aDISES 979 $c20121027$lUSA01$h1533 979 $c20121027$lUSA01$h1613 996 $aBayesian statistics and marketing$91130929 997 $aUNISA NUM $aUSA17393