LEADER 01053nam--2200361---450- 001 990002187810203316 005 20090119115704.0 035 $a000218781 035 $aUSA01000218781 035 $a(ALEPH)000218781USA01 035 $a000218781 100 $a20041118d1973----km-y0itay0103----ba 101 $aeng 102 $aUS 105 $a||||||||001yy 200 1 $aMultiattribute decisions in marketing$ea measurement approach$fPaul E. Green, Yoram Wind 210 $aHinsdale,$cIllinois dryden press$d1973 215 $a396 p.$d24 cm 410 0$12001 454 1$12001 461 1$1001-------$12001 676 $a658.8 700 1$aGREEN,$bPaul Eliot$0118195 701 1$aWIND,$bYoram$0107221 801 0$aIT$bsalbc$gISBD 912 $a990002187810203316 951 $a658.8 GRE 1 (IRA 9 3)$b28436 E.C.$cIRA 9$d00011594 959 $aBK 969 $aECO 979 $aSIAV7$b10$c20041118$lUSA01$h1351 979 $aRSIAV2$b90$c20090119$lUSA01$h1157 996 $aMultiattribute decisions in marketing$91033212 997 $aUNISA