LEADER 01073nam--2200373---450- 001 990002159240203316 005 20081222121659.0 035 $a000215924 035 $aUSA01000215924 035 $a(ALEPH)000215924USA01 035 $a000215924 100 $a20041110d1972----km-y0itay0103----ba 101 $aeng 102 $aUS 105 $aa||-||||001yy 200 1 $aMarket segmentation$fRonald E. Frank, William F. Massy, Yoram Wind 210 $aEnglewood Cliffs, N.J$cPrentice Hall$d1972 215 $aXII, 292 p.$cill.$d25 cm 410 0$12001 454 1$12001 461 1$1001-------$12001 676 $a658.8 700 1$aFRANK,$bRonald E.$0381792 701 1$aMASSY,$bWilliam F.$0112774 701 1$aWIND,$bYoram$0107221 801 0$aIT$bsalbc$gISBD 912 $a990002159240203316 951 $a658.8 FRA 1 (IRA 15 26)$b11183 E.C.$cIRA 15$d00010005 959 $aBK 969 $aECO 979 $aSIAV2$b10$c20041110$lUSA01$h1113 979 $aRSIAV1$b90$c20081222$lUSA01$h1216 996 $aMarket segmentation$91038568 997 $aUNISA