LEADER 01425nam0-2200469---450- 001 990001777340203316 005 20081223104107.0 010 $a88-238-3077-X 035 $a000177734 035 $aUSA01000177734 035 $a(ALEPH)000177734USA01 035 $a000177734 100 $a20040621d2002----km-y0itay50------ba 101 $aita 102 $aIT 105 $ay|||z|||001yy 200 1 $aMarketing scientifico$equando l'intuito non basta$fKevin J. Clancy, Peter C. Krieg$gpresentazione di Fabio Ancarani 210 $aMilano$cEGEA$dcopyr. 2002 215 $aXIII, 415 p.$d23 cm 410 0$12001 454 1$12001 461 1$1001-------$12001 606 0 $aMarketing 676 $a658.8 700 1$aCLANCY,$bKevin J.$0555543 701 1$aKRIEG,$bPeter C.$0555544 702 1$aANCARANI,$bFabio 801 0$aIT$bsalbc$gISBD 912 $a990001777340203316 951 $a658.8 CLA 1(IRA 9 271)$b41054 G.$cIRA 9$d00138746 951 $a658.8 CLA 1a (IRA 9 271)$b45551 G.$cIRA 9$d00130850 951 $aMA 6$b4535 DIRCE 959 $aBK 969 $aGIU 969 $aDIRCE 979 $aACQUISTI$b10$c20040621$lUSA01$h1709 979 $aFIORELLA$b90$c20041019$lUSA01$h0911 979 $aIANNONE$b90$c20050713$lUSA01$h1218 979 $aDIRCE$b90$c20061010$lUSA01$h1228 979 $aRSIAV1$b90$c20081223$lUSA01$h1041 996 $aMarketing scientifico$9952871 997 $aUNISA