LEADER 01199nam--2200397---450- 001 990000993890203316 005 20090115153718.0 010 $a0-7494-0452-3 035 $a0099389 035 $aUSA010099389 035 $a(ALEPH)000099389USA01 035 $a0099389 100 $a20020226d1991----km-y0itay0103----ba 101 $aeng 102 $aGB 105 $a||||||||001yy 200 1 $aNew directions in marketing$ebusiness to business strategies for the 1990s$fAubrey Wilson$gforeword Philip Kotler$gafterword by Theodore Levitt 210 $aLondon$cKogan Page$d1991 215 $a231 p$d24 cm 410 $12001 606 0 $aRicerche di mercato 676 $a658.8 700 1$aWILSON,$bAubrey$0107284 702 1$aKOTLER,$bPhilip 702 1$aLEVITT,$bTheodore 801 0$aIT$bsalbc$gISBD 912 $a990000993890203316 951 $a658.8 WIL 4 (IRA 9 211)$b648 EC$cIRA 9$d00010713 959 $aBK 969 $aECO 979 $aPATTY$b90$c20020226$lUSA01$h1129 979 $c20020403$lUSA01$h1741 979 $aPATRY$b90$c20040406$lUSA01$h1708 979 $aRSIAV3$b90$c20090115$lUSA01$h1537 996 $aNew directions in marketing$9975176 997 $aUNISA