LEADER 00836nam0 2200265   450 
001 000036260
005 20240122113947.0
100   $a20240122d1966----km-y0itay50------ba
101 0 $aeng
102   $aUS
105   $ay-------001yy
200 1 $aMarketing Planning$ea system approach$fMark E. Stern
210   $aNew York$cMcGraw-Hill$d1966
215   $aXIII, 153 p.$cill$d21 cm
225 2 $aPerspectives in marketing series
410  0$12001$aPerspectives in marketing series
500 10$aMarketing Planning$94150317
610 1 $aMarketing$aPianificazione
676   $a658.802$v22$9Marketing. Generalità
700  1$aStern,$bMark E.$025702
801  0$aIT$bUNIPARTHENOPE$c2023$gREICAT$2UNIMARC
912   $a000036260
951   $aDIP-I/0309$b1597$cNAVA4$d2023
996   $aMarketing Planning$94150317
997   $aUNIPARTHENOPE