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010   $a978-0-230-276-024
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101 0 $aeng
102   $aUS
105   $ay-------001yy
200 1 $aMarket -Driven management$estrategic and operational marketing$fJean-Jacques Lambin, Isabelle Schuiling
205   $a3 ed.
210   $aNew York$cPalgrave MacMillian$d2012
215   $aXXV,590 p.$cill.$d28 cm
451  1$1001000035847
500 10$aMarket -Driven management$9245290
610 1 $agestione$amarkerting
676   $a658.8$v23$9Gestione della distribuzione
702  1$aLambin,$bJean-Jacques
702  1$aSchuiling,$bIsabelle
801  0$aIT$bUNIPARTHENOPE$c20231102$gRICA$2UNIMARC
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951   $a658-M/85$b49287$cNAVA1$d2023
996   $aMarket-driven management$9245290
997   $aUNIPARTHENOPE