LEADER 00784nam0 2200241 450 001 000024941 005 20090324142104.0 010 $a0471093076 100 $a20090324d1984----km-y0itay50------ba 101 0 $aeng 102 $aUS 105 $aa-------001yy 200 1 $aReadings in consumer behavior$eindividuals, groups and organizations$fMelanie Wallendorf, Gerald Zaltman 210 $aNew York [etc.]$cJ. Wiley$d1984 215 $aVII, 456 p.$cill.$d23 cm 500 10$aReadings in consumer behavior$943763 700 1$aWallendorf,$bMelanie$0107193 701 1$aZaltman,$bGerald$0107194 801 0$aIT$bUNIPARTHENOPE$c20090323$gRICA$2UNIMARC 912 $a000024941 951 $a921/7$b5452$cNAVA2$d2009 996 $aReadings in consumer behavior$943763 997 $aUNIPARTHENOPE