LEADER 00766nac0-22002771i-450- 001 990006941480403321 005 20010730 035 $a000694148 035 $aFED01000694148 035 $a(Aleph)000694148FED01 035 $a000694148 100 $a20010730d1927----km-y0itay50------ba 101 0 $apor 102 $aBR 105 $ay-------001yy 200 1 $a<>Responsabilidade civil da massa fallida por culpa dos seus representantes$fWaldemar Ferreira 210 $aSao Paulo$cLimitada$d1927 215 $a69 p.$d23 cm 676 $a346.07$v20$zita 700 1$aFerreira,$bWaldemar Martins 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990006941480403321 952 $aBUSTA 11[4] 23$b36868$fFGBC 959 $aFGBC 997 $aUNINA LEADER 03221nam 22006495 450 001 9911046536703321 005 20251001130555.0 010 $a1-4471-7606-5 024 7 $a10.1007/978-1-4471-7606-0 035 $a(MiAaPQ)EBC32323331 035 $a(Au-PeEL)EBL32323331 035 $a(CKB)41528791400041 035 $a(DE-He213)978-1-4471-7606-0 035 $a(OCoLC)1543219780 035 $a(EXLCZ)9941528791400041 100 $a20251001d2026 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe Perception of Quality $eEstablishing a Competitive Advantage Through Quality, Value, and Perception /$fby George N. Kenyon 205 $a2nd ed. 2026. 210 1$aLondon :$cSpringer London :$cImprint: Springer,$d2026. 215 $a1 online resource (566 pages) 225 1 $aMechanical Engineering (R0) Series 311 08$a1-4471-7605-7 327 $aCreating a Competitive Advantage -- Defining Quality -- The Value Proposition -- Customer Perceptions -- The Product Design Process -- The Service Design Process -- Measuring Value -- Practical Implications of Customer Perceptions on the Design Process -- Re-Engineering the Process for Perceptions. 330 $aExploring the concept of quality management from a new point of view, this book, now in an expanded second edition, presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the quality of these products and services. It offers readers an improved understanding of how and why the design process must consider how the consumer will perceive a product or service. In order to facilitate the presentation and understanding of these concepts, illustrations and case examples are also provided throughout the book. This updated and enlarged volume provides an invaluable resource for managers, designers, manufacturers, professional practitioners and academics interested in quality management. The book also offers a useful supplementary text for marketing and quality management courses. 410 0$aMechanical Engineering (R0) Series 606 $aEngineering design 606 $aIndustrial engineering 606 $aProduction engineering 606 $aBusiness logistics 606 $aProduction management 606 $aEngineering Design 606 $aIndustrial and Production Engineering 606 $aSupply Chain Management 606 $aProduction 615 0$aEngineering design. 615 0$aIndustrial engineering. 615 0$aProduction engineering. 615 0$aBusiness logistics. 615 0$aProduction management. 615 14$aEngineering Design. 615 24$aIndustrial and Production Engineering. 615 24$aSupply Chain Management. 615 24$aProduction. 676 $a620.0042 700 $aKenyon$b George N$0720942 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9911046536703321 996 $aThe Perception of Quality$92510232 997 $aUNINA