LEADER 03064nam 22005173 450 001 9911019449503321 005 20230804080253.0 010 $a9781394190256 010 $a1394190255 010 $a9781394190232 010 $a1394190239 010 $a9781394190249 010 $a1394190247 035 $a(MiAaPQ)EBC30671939 035 $a(Au-PeEL)EBL30671939 035 $a(CKB)27902419300041 035 $a(Exl-AI)30671939 035 $a(Perlego)4201775 035 $a(EXLCZ)9927902419300041 100 $a20230804d2024 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aResearch Methodology and Strategy $eTheory and Practice 205 $a1st ed. 210 1$aNewark :$cJohn Wiley & Sons, Incorporated,$d2024. 210 4$dİ2023. 215 $a1 online resource (257 pages) 311 08$aPrint version: Zou, Patrick X. W. Research Methodology and Strategy Newark : John Wiley & Sons, Incorporated,c2024 9781394190225 327 $aIntro -- Contents -- Foreword by Andrew Dainty -- Foreword by Chimay J. Anumba -- Foreword by Lieyun Ding -- Foreword by Dongping Fang -- Acknowledgements -- 1 Fundamentals of Research -- 2 Qualitative Research -- 3 Quantitative Research -- 4 Mixed Methods Research -- 5 Case Study Research -- 6 Technology-Enabled Experimental Research -- 7 Data-Driven Research -- 8 The Fifth Research Paradigm: Hybrid Natural-Social Sciences Methods Research -- 9 Journal Article Writing and Publishing -- 10 Thesis Writing -- 11 Research-Practice Nexus and Knowledge Coproduction -- 12 Managing the Researching-Writing-Publishing Journey -- 13 Improving Impact and Citation of Research Outcomes -- 14 Concluding Remarks and the Ways Forward -- Index. 330 $aThis book, authored by Patrick X.W. Zou and Xiaoxiao Xu, serves as a comprehensive guide to research methodologies and strategies. It covers a range of traditional and modern research methods, including qualitative, quantitative, and mixed methods approaches. The text introduces emerging research methods such as experimental and data-driven research while discussing the fifth research paradigm, hybrid sciences methods research. Additionally, it provides practical guidance on journal article and thesis writing, as well as strategies to enhance the impact and citation of research outcomes. Aimed at students, researchers, and practitioners, the book bridges the gap between research and practice, offering insights into knowledge co-production and practical performance improvement.$7Generated by AI. 606 $aMethodology$7Generated by AI 606 $aQualitative research$7Generated by AI 615 0$aMethodology 615 0$aQualitative research 700 $aZou$b Patrick X. W$01760657 701 $aXu$b Xiaoxiao$01840137 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9911019449503321 996 $aResearch Methodology and Strategy$94419641 997 $aUNINA