LEADER 05555nam 2200721 a 450 001 9911019449203321 005 20170809164628.0 010 $a9786610721788 010 $a9781280721786 010 $a1280721782 010 $a9780470101025 010 $a0470101024 010 $a9780470101018 010 $a0470101016 035 $a(CKB)1000000000356651 035 $a(EBL)281858 035 $a(SSID)ssj0000196084 035 $a(PQKBManifestationID)11168293 035 $a(PQKBTitleCode)TC0000196084 035 $a(PQKBWorkID)10143711 035 $a(PQKB)10708701 035 $a(MiAaPQ)EBC281858 035 $a(OCoLC)172960911 035 $a(CaSebORM)9780470074718 035 $a(PPN)11673258X 035 $a(OCoLC)855372585 035 $a(OCoLC)ocn855372585 035 $a(EXLCZ)991000000000356651 100 $a20060627d2007 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMaking sense of data $ea practical guide to exploratory data analysis and data mining /$fGlenn J. Myatt 205 $a1st edition 210 $aHoboken, N.J. $cWiley-Interscience$dc2007 215 $a1 online resource (294 p.) 300 $aDescription based upon print version of record. 311 08$a9780470074718 311 08$a047007471X 320 $aIncludes bibliographical references (p. 273-274) and index. 327 $aMaking Sense of Data; Contents; Preface; 1. Introduction; 1.1 Overview; 1.2 Problem definition; 1.3 Data preparation; 1.4 Implementation of the analysis; 1.5 Deployment of the results; 1.6 Book outline; 1.7 Summary; 1.8 Further reading; 2. Definition; 2.1 Overview; 2.2 Objectives; 2.3 Deliverables; 2.4 Roles and responsibilities; 2.5 Project plan; 2.6 Case study; 2.6.1 Overview; 2.6.2 Problem; 2.6.3 Deliverables; 2.6.4 Roles and responsibilities; 2.6.5 Current situation; 2.6.6 Timetable and budget; 2.6.7 Cost/benefit analysis; 2.7 Summary; 2.8 Further reading; 3. Preparation; 3.1 Overview 327 $a3.2 Data sources3.3 Data understanding; 3.3.1 Data tables; 3.3.2 Continuous and discrete variables; 3.3.3 Scales of measurement; 3.3.4 Roles in analysis; 3.3.5 Frequency distribution; 3.4 Data preparation; 3.4.1 Overview; 3.4.2 Cleaning the data; 3.4.3 Removing variables; 3.4.4 Data transformations; 3.4.5 Segmentation; 3.5 Summary; 3.6 Exercises; 3.7 Further reading; 4. Tables and graphs; 4.1 Introduction; 4.2 Tables; 4.2.1 Data tables; 4.2.2 Contingency tables; 4.2.3 Summary tables; 4.3 Graphs; 4.3.1 Overview; 4.3.2 Frequency polygrams and histograms; 4.3.3 Scatterplots; 4.3.4 Box plots 327 $a4.3.5 Multiple graphs4.4 Summary; 4.5 Exercises; 4.6 Further reading; 5. Statistics; 5.1 Overview; 5.2 Descriptive statistics; 5.2.1 Overview; 5.2.2 Central tendency; 5.2.3 Variation; 5.2.4 Shape; 5.2.5 Example; 5.3 Inferential statistics; 5.3.1 Overview; 5.3.2 Confidence intervals; 5.3.3 Hypothesis tests; 5.3.4 Chi-square; 5.3.5 One-way analysis of variance; 5.4 Comparative statistics; 5.4.1 Overview; 5.4.2 Visualizing relationships; 5.4.3 Correlation coefficient (r); 5.4.4 Correlation analysis for more than two variables; 5.5 Summary; 5.6 Exercises; 5.7 Further reading; 6. Grouping 327 $a6.1 Introduction6.1.1 Overview; 6.1.2 Grouping by values or ranges; 6.1.3 Similarity measures; 6.1.4 Grouping approaches; 6.2 Clustering; 6.2.1 Overview; 6.2.2 Hierarchical agglomerative clustering; 6.2.3 K-means clustering; 6.3 Associative rules; 6.3.1 Overview; 6.3.2 Grouping by value combinations; 6.3.3 Extracting rules from groups; 6.3.4 Example; 6.4 Decision trees; 6.4.1 Overview; 6.4.2 Tree generation; 6.4.3 Splitting criteria; 6.4.4 Example; 6.5 Summary; 6.6 Exercises; 6.7 Further reading; 7. Prediction; 7.1 Introduction; 7.1.1 Overview; 7.1.2 Classification; 7.1.3 Regression 327 $a7.1.4 Building a prediction model7.1.5 Applying a prediction model; 7.2 Simple regression models; 7.2.1 Overview; 7.2.2 Simple linear regression; 7.2.3 Simple nonlinear regression; 7.3 K-nearest neighbors; 7.3.1 Overview; 7.3.2 Learning; 7.3.3 Prediction; 7.4 Classification and regression trees; 7.4.1 Overview; 7.4.2 Predicting using decision trees; 7.4.3 Example; 7.5 Neural networks; 7.5.1 Overview; 7.5.2 Neural network layers; 7.5.3 Node calculations; 7.5.4 Neural network predictions; 7.5.5 Learning process; 7.5.6 Backpropagation; 7.5.7 Using neural networks; 7.5.8 Example 327 $a7.6 Other methods 330 $aA practical, step-by-step approach to making sense out of dataMaking Sense of Data educates readers on the steps and issues that need to be considered in order to successfully complete a data analysis or data mining project. The author provides clear explanations that guide the reader to make timely and accurate decisions from data in almost every field of study. A step-by-step approach aids professionals in carefully analyzing data and implementing results, leading to the development of smarter business decisions. With a comprehensive collection of methods from both data analysis and 517 1 $aA practical guide to exploratory data analysis and data mining. 606 $aData mining 606 $aMathematical statistics 615 0$aData mining. 615 0$aMathematical statistics. 676 $a006.312 700 $aMyatt$b Glenn J.$f1969-$0695403 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9911019449203321 996 $aMaking sense of data$91380257 997 $aUNINA