LEADER 04767oam 2200685I 450 001 9910784471203321 005 20230807203640.0 010 $a1-317-46387-0 010 $a1-315-70211-8 010 $a1-317-46388-9 010 $a1-280-91264-2 010 $a9786610912643 010 $a0-7656-2019-7 024 7 $a10.4324/9781315702117 035 $a(CKB)1000000000348448 035 $a(EBL)302471 035 $a(OCoLC)476081990 035 $a(SSID)ssj0000210691 035 $a(PQKBManifestationID)11912109 035 $a(PQKBTitleCode)TC0000210691 035 $a(PQKBWorkID)10283805 035 $a(PQKB)10326430 035 $a(MiAaPQ)EBC1899979 035 $a(MiAaPQ)EBC302471 035 $a(Au-PeEL)EBL1899979 035 $a(CaPaEBR)ebr10178089 035 $a(CaONFJC)MIL91264 035 $a(OCoLC)898771343 035 $a(OCoLC)958109088 035 $a(Au-PeEL)EBL302471 035 $a(FINmELB)ELB141233 035 $a(EXLCZ)991000000000348448 100 $a20180706e20152006 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aNew product forecasting $ean applied approach /$fKenneth B. Kahn ; foreword by Martin Joseph and Alec Finney 210 1$aLondon ;$aNew York :$cRoutledge,$d2015. 215 $a1 online resource (176 p.) 300 $aFirst published 2006 by M.E. Sharpe. 311 $a0-7656-1610-6 311 $a0-7656-1609-2 320 $aIncludes bibliographical references (p. 149-152) and index. 327 $aFoundations of applied new product forecasting -- Introduction to applied new product forecasting -- Clarifying the terminology of product, service, and/or offering -- A new product forecasting directive -- Beginning the new product forecasting endeavor -- Types of new product estimates -- New product planning versus new product forecasting -- Types of new products -- New product forecasting techniques -- New product forecasting strategy : linking techniques to type of new product -- Key concepts -- Discussion questions -- New product development and new product forecasting: process and structure -- The new product development process -- Using teams to structure new product development -- The new product forecasting process -- Assumptions management -- S&op and new product forecasting -- Key concepts -- Discussion questions -- New product forecasting techniques -- Judgmental new product forecasting techniques -- Jury of executive opinion -- Sales force composite -- Scenario analysis -- Delphi method -- Assumptions-based modeling -- Using assumptions-based models to identify critical assumptions and examine risk -- Decision trees -- Markov process model -- Key concepts -- Discussion questions -- Customer/market research techniques for new product forecasting -- Concept testing -- Product use testing -- Market testing -- Conjoint analysis -- Quality function deployment -- The kano model -- Key concepts -- Discussion questions -- Time series techniques for new product forecasting -- Look-like analysis (analogous forecasting) -- Diffusion modeling -- Composite curve approach -- Key concepts -- Discussion questions -- Regression analysis for new product forecasting -- Correlation -- Regression analyses -- Final comments on regression analyses -- Key concepts -- Discussion questions -- Managerial considerations for applied new product forecasting -- Special topics in new product forecasting -- Understanding the launch phenomenon -- The launch cycle -- Pre-launch preparation : launch control protocol -- Launch tracking and the launch scorecard -- Special new product forecasting issues -- Key concepts -- Discussion questions -- New product forecasting benchmarks -- Review of literature on new product forecasting practices -- New product forecasting benchmarks -- Final observations -- Implications for your company's new product forecasting process -- Key concepts -- Discussion questions. 330 $aFocuses on the tools and techniques of forecasting new product development. Useful for students and professionals, this book features numerous industry cases and examples. It covers the basic foundations and processes of new product forecasting, and links forecasting to the processes of new product development and sales and operations planning. 606 $aNew products$xForecasting$xMethodology 606 $aProduct management 615 0$aNew products$xForecasting$xMethodology. 615 0$aProduct management. 676 $a658.5/75 700 $aKahn$b Kenneth B.$0896867 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910784471203321 996 $aNew product forecasting$93832999 997 $aUNINA LEADER 05109nam 2200769 a 450 001 9911019173803321 005 20200520144314.0 010 $a9786613649904 010 $a9781280672972 010 $a1280672978 010 $a9781118380826 010 $a1118380827 010 $a9781118380819 010 $a1118380819 035 $a(CKB)2670000000175348 035 $a(EBL)875871 035 $a(OCoLC)787842696 035 $a(SSID)ssj0000668422 035 $a(PQKBManifestationID)11457321 035 $a(PQKBTitleCode)TC0000668422 035 $a(PQKBWorkID)10699900 035 $a(PQKB)11669863 035 $a(MiAaPQ)EBC875871 035 $a(Perlego)2769853 035 $a(EXLCZ)992670000000175348 100 $a20030730d2002 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aInnovative processing and synthesis of ceramics, glasses, and composites VI $eproceedings of the Innovative Processing and Synthesis of Ceramics, Glasses, and Composites Symposium held at the 104th Annual Meeting of the American Ceramic Society, April 28-May 1, 2002, in St. Louis, Missouri /$fedited by Narottam P. Bansal, J.P. Singh 210 $aWesterville, Ohio $cAmerican Ceramic Society$dc2002 215 $a1 online resource (274 p.) 225 1 $aCeramic transactions,$x1042-1122 ;$vv. 135 300 $aDescription based upon print version of record. 311 08$a9781574981506 311 08$a1574981501 320 $aIncludes bibliographical references and index. 327 $aInnovative Processing and Synthesis of Ceramics, Glasses, and Composites VI; Contents; Preface; Microwave Processing; Sintering Wear Parts with Microwave Heating; Sintering Uniformity and Reproducibility with 2.45 GHz Microwaves in an Industrial Sized Chamber; A Novel Approach to Understanding Microwave Heating of Zirconia; Synthesis of Nanocrystalline Diamond Films by Microwave Plasma CVD; Microwave Drill for Ceramics; Combustion Synthesis; Analysis of the Formation of FGM Structures via Combustion Synthesis: Modeling Studies; In-situ Formation of Porous Articles by Combustion Synthesis 327 $aReaction FormingFabrication of Mullite-Zirconia Composites by Reaction Sintering of Zircon, Alumina, and Zirconia Dopant Mixtures; Sol-Gel Synthesis; Sol-Gello Process for Synthesis of Yttrium Aluminum Garnet; Sol-Gel Coated Hi-Nicalon Fibers for Reinforced Ceramic Matrix Composites; Gel-Casting; Preparation of Quartz Crucible via Gel-Casting Process; Plasma Processing; Effect of Powder Characteristics on Phase Transformation in Plasma Sprayed Alumina-13 Wt% Titania Coatings; Electrophoresis; Electrophoretic Assembly of Micron Scale Silica Particles; Polymer Processing 327 $aHigh-Performance Boron Nitride Fibers from Polyalkyl-AminoborazinesChemical Processing; Aluminum Carbonate as an Alumina Precursor; Supercritical Method; Supercritical Extraction of Binder and Plasticizer with Carbon Dioxide and Ethylene from BaTi03 Multilayer Ceramic Capacitors; Functionally Graded Materials; Three-Dimensional Printing (3DP') of Gradient-Index (GRIN) Lenses; Composites; Confocal Raman Imaging of (Uncoated/Coated) HPZ Fibers Reinforcing Celsian Matrix Composites, Before and After Alkaline Corrosion 327 $aSynthesis and Characterization of AI203-TiC Composite Powders from Carbon Coated PrecursorsPorous Ceramics; New Developments in Nanometric Porous Mullite, Spinel, and Aluminas; Surface Modification; High Density Infrared Surface Treatment of Ceramics; Characterization; Characterization of Ceramic Micro Tubular Membranes; Index 330 $aThis collection of papers describes the various innovative techniques and approaches for synthesis and processing of novel ceramics, glass, and composite materials and their fabrication in various forms, shapes, and complex structures. Special emphasis is given to state-of-the-art methods such as reaction bonding, microwave, CVD, CVI, electrophoresis, sol-gel, plasma, combustion, and more. 410 0$aCeramic transactions ;$vv. 135. 517 3 $aInnovative processing and synthesis of ceramics, glasses, and composites six 517 3 $aInnovative processing and synthesis of ceramics, glasses, and composites 6 606 $aCeramics$vCongresses 606 $aCeramic materials$vCongresses 606 $aGlass$vCongresses 606 $aComposite materials$vCongresses 615 0$aCeramics 615 0$aCeramic materials 615 0$aGlass 615 0$aComposite materials 676 $a666 701 $aBansal$b Narottam P$0857155 701 $aSingh$b Jitendra Prasad$f1946-$0857156 712 02$aAmerican Ceramic Society.$bMeeting$d(104th :$f2002 :$eSaint Louis, Mo.) 712 12$aInnovative Processing and Synthesis of Ceramics, Glasses, and Composites Symposium 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9911019173803321 996 $aInnovative processing and synthesis of ceramics, glasses, and composites VI$91913982 997 $aUNINA