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010   $a3-031-90418-4
024 7 $a10.1007/978-3-031-90418-9
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035   $a(CKB)39262903000041
035   $a(DE-He213)978-3-031-90418-9
035   $a(OCoLC)1524424287
035   $a(EXLCZ)9939262903000041
100   $a20250612d2025      u|         0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aReimagine Pricing $eHow AI is Changing Everything /$fby Jan Y. Yang
205   $a1st ed. 2025.
210  1$aCham :$cSpringer Nature Switzerland :$cImprint: Springer,$d2025.
215   $a1 online resource (136 pages)
311 08$a3-031-90417-6 
327   $aSetting the Stage -- The Building Blocks of AI-Enabled Pricing -- Case Studies: AI in Action -- Guiding Organizational Change for AI-Enabled Pricing -- The Future of AI-Enabled Pricing.
330   $aThis book highlights the transformative potential of AI-enabled pricing, showing how it empowers businesses to unlock revenue, optimize customer experiences, and gain a competitive edge. By combining cutting-edge AI technologies with actionable strategies, it offers a comprehensive roadmap for organizations looking to move from reactive, manual pricing processes to proactive, data-driven systems that predict, adapt, and create value in real-time. Focused on practical applications, the book bridges the gap between technological innovation and real-world implementation. It features a unique blend of strategic insights, technical examples?including Python code and AI workflows?and case studies from industries such as retail, travel, and manufacturing. These examples demonstrate how companies have increased margins, reduced churn, and driven customer loyalty by leveraging AI. It also explores fast-evolving trends like autonomous systems, blockchain transparency, and ecosystem-driven pricing, making it essential reading for professionals eager to future-proof their pricing strategies. A key contribution of the book is its focus on the human element of AI adoption. It addresses challenges like resistance to change, ethical considerations in pricing fairness, and building trust with both internal teams and customers. By reframing AI as an enabler rather than a replacement, the book equips pricing professionals to transition from tactical roles to strategic leadership, fostering collaboration between human intuition and machine intelligence. The book raises provocative questions: How can businesses harness AI without compromising ethics or transparency? What skills will pricing teams need to thrive in an AI-driven future? And how can organizations align AI pricing with broader strategic goals? It answers these questions by offering clear, actionable solutions and a vision for integrating AI into the heart of business operations, transforming pricing from a functional necessity into a strategic differentiator. Designed for business leaders, pricing experts, and AI enthusiasts, this book is not just a guide?it?s a call to action to embrace the future of AI-enabled pricing with confidence, creativity, and purpose. .
606   $aMarketing
606   $aArtificial intelligence
606   $aStrategic planning
606   $aLeadership
606   $aSoftware engineering
606   $aMarketing
606   $aArtificial Intelligence
606   $aBusiness Strategy and Leadership
606   $aSoftware Engineering
615  0$aMarketing.
615  0$aArtificial intelligence.
615  0$aStrategic planning.
615  0$aLeadership.
615  0$aSoftware engineering.
615 14$aMarketing.
615 24$aArtificial Intelligence.
615 24$aBusiness Strategy and Leadership.
615 24$aSoftware Engineering.
676   $a658.8
700   $aYang$b Jan Y$0888502
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9911010536203321
996   $aReimagine Pricing$94397485
997   $aUNINA