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010   $a9781506320373
010   $a1506320376
010   $a9781780343228
010   $a1780343221
010   $a9781452266480
010   $a1452266484
010   $a9781412994156
010   $a1412994152
035   $a(OCoLC)698728922
035   $a(MiFhGG)GVRL4NZA
035   $a(CKB)2550000000039068
035   $a(MiAaPQ)EBC996799
035   $a(MiFhGG)9781412994156
035   $a(OCoLC)1007858018
035   $a(StDuBDS)EDZ0000020804
035   $a(EXLCZ)992550000000039068
100   $a20110513d2011      uy         0
101 0 $aeng
135   $aurun|---uuuua
181   $ctxt
182   $cc
183   $acr
200 00$aEncyclopedia of sports management and marketing /$fgeneral editors, Linda E. Swayne, Mark Dodds
210   $aThousand Oaks, Calif. $cSage Publications, Inc$dc2011
215   $a1 online resource (4 volumes (various pagings)) $cillustrations (chiefly color)
225 0 $aGale eBooks
300   $aDescription based on print version record.
311 08$a9781322416106 
311 08$a1322416109 
311 08$a9781412973823 
311 08$a1412973821 
320   $aIncludes bibliographical references and index.
327   $aContents; About the Editors; Introduction; Reader's Guide; List of Articles; Chronology; Sports A; A; B; C; D; E; E Continued...; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; S Continued...; T; U; V; W; Y; Z; Glossary; Resource Guide; Appendices; Index
330 8 $aThis title introduces, on the management side, principles and procedures of economics, budgeting and finance, and on the marketing side, the marketing of sport and sport-related products and using sports as a platform for marketing non-sports products.
606   $aSports$xManagement$vEncyclopedias
606   $aSports administration$vEncyclopedias
606   $aSports$xMarketing$vEncyclopedias
615  0$aSports$xManagement
615  0$aSports administration
615  0$aSports$xMarketing
676   $a796.06/9
686   $aBUS041000$2bisacsh
701   $aSwayne$b Linda E$0594613
701   $aDodds$b Mark$01827031
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9911008971503321
996   $aEncyclopedia of sports management and marketing$94395085
997   $aUNINA