LEADER 04466nam 2200685 a 450 001 9910974729403321 005 20241107094935.0 010 $a0-8389-9159-9 010 $a1-283-21271-4 010 $a9786613212719 010 $a0-8389-9158-0 010 $a0-8389-9721-X 035 $a(CKB)2670000000013298 035 $a(EBL)474199 035 $a(OCoLC)569990230 035 $a(SSID)ssj0000339070 035 $a(PQKBManifestationID)12151112 035 $a(PQKBTitleCode)TC0000339070 035 $a(PQKBWorkID)10322762 035 $a(PQKB)11513619 035 $a(MiAaPQ)EBC474199 035 $a(Au-PeEL)EBL474199 035 $a(CaPaEBR)ebr10492918 035 $a(CaONFJC)MIL321271 035 $a(ODN)ODN0000619314 035 $a(EXLCZ)992670000000013298 100 $a20081212d2009 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aInside, outside, and online $ebuilding your library community /$fChrystie Hill ; foreword by Steven Cohen 205 $a1st ed. 210 $aChicago $cAmerican Library Association$d2009 215 $a1 online resource (194 p.) 300 $aDescription based upon print version of record. 311 08$a0-8389-0987-6 320 $aIncludes bibliographical references (p. 155-167) and index. 327 $aContents; Foreword; Preface: Libraries Build Communities-A Personal Perspective; Acknowledgments; Chapter One: People and Networks; Social Capital : What It Is and Why It Matters to Libraries; ""Developing the 'I' into 'We'""; The Age of Participation; ""You control the Information Age""; Notes; Chapter Two: Libraries and Communities; Where Is the Library?; ""Almost two billion served""; What Is a Library?; ""Stuff, Place, Service,Interactions, Values""; Libraries Build Communities: A Survey of Community Building in Libraries Today; Libraries Build Communities : The Project; Chapter Three: Assess 327 $aLibrarians (Don't Always) Know Best""Libraries are about service, or they are about nothing""; Community Needs Assessment; ""No matter how well we think we know, we need to know more""; Note; Chapter Four: Deliver; Libraries: Out of Business?; ""I wish we could call FEMA""; Strategic Planning: Keep Library Services Mission-Focused; Design for Experience: Services for Users Will Change Your Library; Convergence at Your Library: Optimize Resources with Library Partnerships; Chapter Five: Engage; Missing the Mark: Why Does Marketing Have Such a Bad Rep?; Marketing Basics: The Four Ps, and Then Some 327 $aMarketing Strategies for Social Good: Library Users, Not the Library Trends toward Engagement: User Participation Drives Awareness and Loyalty; A Connected Community: What's Your Library's Brand?; 1. Set Goals; 2. Conduct an Audit; 3. Position the Library; 4. Develop a Plan; 5. Create a Campaign; Chapter Six: Iterate; From Faith to Fact to Impacts: A Very Short History of Evaluation in Libraries; Evaluation Basics: Resources, Capabilities, Use, and Impacts; Evaluation for Community Building: It's Not for the Money, But the Money Is Nice; Why Evaluate?; Selecting Measures; Perpetual Iteration; Note 327 $aChapter Seven: Sustain From Concept to Practice: Purpose, Leadership, Accountability, Participation; Identifying Purpose; Democratic Leadership; Demonstrating Accountability and Contribution; Professional Relevance: Staying in Touch with Other Library Professionals Keeps you Sustainable; Afterword: Inside, Outside, and Online-We Are Everywhere, and Should Be; Appendix: Libraries Build Communities Online Survey-Selected Questions and Answers; References; Additional Resources; Index; 330 $aWhatever your role, and whatever size or type of library, the principles outlined here can support anyone working to build a strong community of engaged, interested, and satisfied library users. 606 $aLibraries and community$zUnited States 606 $aLibraries and community$zUnited States$vCase studies 615 0$aLibraries and community 615 0$aLibraries and community 676 $a021.2 676 $a021.2 686 $aLAN000000$aLAN025000$2bisacsh 700 $aHill$b Chrystie$01819384 701 $aCohen$b Steven$062448 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910974729403321 996 $aInside, outside, and online$94379608 997 $aUNINA