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010   $a9786613650771
010   $a9781280673849
010   $a1280673842
010   $a9781118225868
010   $a1118225864
035   $a(CKB)2670000000174527
035   $a(EBL)821834
035   $a(OCoLC)787842585
035   $a(SSID)ssj0000655864
035   $a(PQKBManifestationID)12237688
035   $a(PQKBTitleCode)TC0000655864
035   $a(PQKBWorkID)10631218
035   $a(PQKB)10820950
035   $a(Au-PeEL)EBL821834
035   $a(CaPaEBR)ebr10558706
035   $a(CaONFJC)MIL365077
035   $a(CaSebORM)9781118239124
035   $a(MiAaPQ)EBC821834
035   $a(OCoLC)816348871
035   $a(OCoLC)ocn816348871 
035   $a(Perlego)1001759
035   $a(EXLCZ)992670000000174527
100   $a20100204d2012      uy         0
101 0 $aeng
135   $aurunu|||||
181   $ctxt
182   $cc
183   $acr
200 10$aFacebook marketing $ean hour a day /$fChris Treadaway, Mari Smith
205   $a2nd ed.
210   $aIndianapolis, Ind. $cJohn Wiley & Sons$dc2012
215   $a1 online resource (362 p.)
225 1 $aSerious skills
300   $aDescription based upon print version of record.
311 08$a9781118239124 
311 08$a1118239121 
311 08$a9781118147832 
311 08$a1118147839 
320   $aIncludes bibliographical references and index.
327   $aInternet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.
330   $aThe bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing mar
410  0$aSerious skills.
606   $aInternet marketing
606   $aSocial networks$xComputer network resources
615  0$aInternet marketing.
615  0$aSocial networks$xComputer network resources.
676   $a658.8/72
700   $aTreadaway$b Chris$f1974-$01813241
701   $aSmith$b Mari$f1966-$0875057
712 02$aFacebook (Firm)
712 02$aSybex, Inc.
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910969206003321
996   $aFacebook marketing$94366160
997   $aUNINA