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100   $a20100428d2009      uy         0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aHarper's team $ebehind the scenes in the Conservative rise to power /$fTom Flanagan
205   $a2nd ed.
210   $aMontreal ;$aIthaca $cMcGill-Queen's University Press$d2009
215   $a1 online resource (369 pages) $cillustrations
311 08$a0-7735-3545-4 
320   $aIncludes bibliographical references and index.
327   $a1. Prelude, 1991-2001 -- 2. The Canadian Alliance Leadership Campaign, 2001-2002 -- 3. Intermission, 2002-2003 -- 4. The conservative leadership race, 2003-2004 -- 5. Getting ready, 2004 -- 6. National election, 2004 -- 7. Getting ready again, 2004-2005 -- 8. Winning the race, 2005-2006 -- 9. The ten commandments of conservative campaigning -- App. Political terminology and acronyms.
330   $aHarper's team fought four campaigns in five years: two leadership races and two national elections. Through trial and error - and determination - they learned to combine the Reform Party's strength in grassroots politics with the Progressive Conservative expertise in advertising and media relations, while simultaneously adopting the latest advances in information and communications technology.
606   $aPolitical campaigns$zCanada
606   $aPolitical leadership$zCanada
607   $aCanada$xPolitics and government$y1980-
615  0$aPolitical campaigns
615  0$aPolitical leadership
676   $a324.271094
700   $aFlanagan$b Thomas$f1944-$01810727
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910968323203321
996   $aHarper's team$94363507
997   $aUNINA