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100   $a20180706d2013      uy         0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aWriting for the web $ecomposing, coding, and constructing web sites /$fby J.D. Applen
205   $a1st ed.
210  1$aNew York, N.Y. :$cRoutledge,$d2013.
215   $a1 online resource (333 pages)
300   $aDescription based upon print version of record.
311 08$a0-415-88325-3 
311 08$a1-299-84655-6 
320   $aIncludes bibliographical references and index.
327   $aOld media, new media, the Internet, and knowledge -- The Internet and HTML -- Cascading style sheets -- Rhetoric and writing -- Layout and organization -- Major web site projects.
330   $aWriting for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences.
606   $aWeb sites$xDesign
606   $aOnline authorship
615  0$aWeb sites$xDesign.
615  0$aOnline authorship.
676   $a006.7
700   $aApplen$b J. D.$01878677
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910968305203321
996   $aWriting for the web$94491504
997   $aUNINA