LEADER 04063nam 2200685 a 450 001 9910952285303321 005 20200520144314.0 010 $a0-292-79851-2 024 7 $a10.7560/752580 035 $a(CKB)111090425017258 035 $a(OCoLC)55889726 035 $a(CaPaEBR)ebrary10217890 035 $a(SSID)ssj0000103400 035 $a(PQKBManifestationID)11116975 035 $a(PQKBTitleCode)TC0000103400 035 $a(PQKBWorkID)10071322 035 $a(PQKB)11545273 035 $a(MiAaPQ)EBC3443151 035 $a(MdBmJHUP)muse2029 035 $a(Au-PeEL)EBL3443151 035 $a(CaPaEBR)ebr10217890 035 $a(DE-B1597)586624 035 $a(DE-B1597)9780292798519 035 $a(EXLCZ)99111090425017258 100 $a20011221d2002 ub 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aAndean entrepreneurs $eOtavalo merchants and musicians in the global arena /$fby Lynn A. Meisch 205 $a1st ed. 210 $aAustin $cUniversity of Texas Press$d2002 215 $a1 online resource (329 p.) 225 1 $aJoe R. and Teresa Lozano Long series in Latin American and Latino art and culture 300 $aBibliographic Level Mode of Issuance: Monograph 311 08$a0-292-75258-X 320 $aIncludes bibliographical references (p. [269]-305) and index. 327 $tFrontmatter -- $tContents -- $tAcknowledgments -- $t1. Introduction: Globalization and Otavalo Life -- $t2. How the Otavalos Became Otavalos -- $t3. Textiles and Tourism Move to the Fore -- $t4. In Search of the Noble Savage: Tourism and Travel to Otavalo -- $t5. Otavalo Music at Home and Abroad -- $t6. Otavalo Merchants and Musicians in the Global Arena -- $t7. Otavalo Wealth and Changing Social Relations -- $t8. Coping with Globalization -- $tReferences -- $tIndex 330 $aNative to a high valley in the Andes of Ecuador, the Otavalos are an indigenous people whose handcrafted textiles and traditional music are now sold in countries around the globe. Known as weavers and merchants since pre-Inca times, Otavalos today live and work in over thirty countries on six continents, while hosting more than 145,000 tourists annually at their Saturday market. In this ethnography of the globalization process, Lynn A. Meisch looks at how participation in the global economy has affected Otavalo identity and culture since the 1970s. Drawing on nearly thirty years of fieldwork, she covers many areas of Otavalo life, including the development of weaving and music as business enterprises, the increase in tourism to Otavalo, the diaspora of Otavalo merchants and musicians around the world, changing social relations at home, the growth of indigenous political power, and current debates within the Otavalo community over preserving cultural identity in the face of globalization and transnational migration. Refuting the belief that contact with the wider world inevitably destroys indigenous societies, Meisch demonstrates that Otavalos are preserving many features of their culture while adopting and adapting modern technologies and practices they find useful. 410 0$aJoe R. and Teresa Lozano Long series in Latin American and Latino art and culture. 606 $aOtavalo Indians$xIndustries 606 $aOtavalo business enterprises$zEcuador$zOtavalo 606 $aOtavalo Indians$xEconomic conditions 606 $aInternational business enterprises$zEcuador$zOtavalo 607 $aOtavalo (Ecuador)$xEconomic conditions 607 $aOtavalo (Ecuador)$xSocial conditions 615 0$aOtavalo Indians$xIndustries. 615 0$aOtavalo business enterprises 615 0$aOtavalo Indians$xEconomic conditions. 615 0$aInternational business enterprises 676 $a382/.089/98323086612 700 $aMeisch$b Lynn$f1945-$01820709 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910952285303321 996 $aAndean entrepreneurs$94383078 997 $aUNINA