LEADER 04887nam 22006973u 450 001 9910940246503321 005 20240405154014.0 010 $a1-119-16669-1 010 $a1-118-70716-8 035 $a(CKB)3710000000370117 035 $a(EBL)1895553 035 $a(SSID)ssj0001438839 035 $a(PQKBManifestationID)11917083 035 $a(PQKBTitleCode)TC0001438839 035 $a(PQKBWorkID)11378524 035 $a(PQKB)10332133 035 $a(MiAaPQ)EBC1895553 035 $a(MiAaPQ)EBC7103971 035 $a(EXLCZ)993710000000370117 100 $a20150309d2015|||| u|| | 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aStrategy Builder$b[electronic resource] $eHow to create and communicate more effective strategies 205 $a1st ed. 210 $aHoboken $cWiley$d2015 215 $a1 online resource (259 p.) 300 $aDescription based upon print version of record. 311 $a1-118-70723-0 327 $aStrategy Builder: How to create and communicate more effective strategies; Contents; Strategy Builder Team; Part One The Concept; The clue in the corner; Opportunities for a New Way of Developing Strategy; 5. The need for a third way between the oversimplicity of PowerPoints and the overcomplication of the typical strategic plan; 4. A need to reduce the distance or separation between managers and other stakeholders; 3. An opportunity to seek other ways to convey complex ideas and possibilities 327 $a2. Recognizing that what they teach in business school can, and should, change to embrace forgotten and new insights1. An opportunity to find a way through the framework and idea overload and inertia; Seven Strengths of Drawing Strategy; 1. Drawing strategy aids memory retention (and more); 2. Drawing strategy provides an effective action orientation; 3. Drawing strategy promotes new thinking that builds on the shoulders of giants; 4. Drawing strategy enables effective prototyping and 'design thinking'; 5. Drawing helps you see what you think and enables new possibilities to come into view 327 $a6. Drawing can bring people together to enable collective understanding7. Drawing strategy can move people beyond the 'boilerplate' and numerical short-termism; What Strategy Builder Does; Part Two Design; PART 2 Contents; User's Guide to the Strategy Builder's Framework Profiles; Design features; 1. World ratings and rankings; 2. Simple, matter-of-fact explanations; 3. A 'real-life' storyboard and storyline; 4. Space; 5. Drawing tips: for getting started, enhancing your creativity and key 'take-outs'; 6. Common pitfalls; 7. Menu suggestions for fruitful combinations 327 $a8. Mutation possibilities9. Signposts towards further knowledge; Environmental Ecology; Competitive Positioning; Resources and Capabilities; Strategic Growth Options; Managing Performance Strategically; Part Three Realization; Well-built strategies, simply conveyed; Six Stratographic Principles; 1. Good stratography attracts and focuses the eye; 2. Good stratography spreads the eye; 3. Encouraging the eye to wander, engage and find relations; 4. Good stratography facilitates zooming in and out; 5. Mimesis: good stratography relates to human actions and directions 327 $a6. Synaesthesis: good stratography unites different senses and behavioursGet Building; How to be a Part of the Strategy Development Revolution; Endnotes; Image credits; EULA 330 $aA visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE... So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you: Di 606 $aManagement 606 $aStrategic planning 606 $aSuccess in business 606 $aStrategic planning 606 $aManagement$2HILCC 606 $aBusiness & Economics$2HILCC 606 $aManagement Theory$2HILCC 615 4$aManagement. 615 4$aStrategic planning. 615 4$aSuccess in business. 615 0$aStrategic planning. 615 7$aManagement 615 7$aBusiness & Economics 615 7$aManagement Theory 676 $a658.4/012 700 $aCummings $b Stephen$0847305 701 $aAngwin$b Duncan$0931141 801 0$bAU-PeEL 801 1$bAU-PeEL 801 2$bAU-PeEL 906 $aBOOK 912 $a9910940246503321 996 $aStrategy Builder$94422827 997 $aUNINA