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181   $ctxt$2rdacontent
182   $cc$2rdamedia
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200 14$aThe BBC and the Public /$fby Barrie Gunter
205   $a1st ed. 2024.
210  1$aCham :$cSpringer Nature Switzerland :$cImprint: Palgrave Macmillan,$d2024.
215   $a1 online resource (241 pages)
311 08$a9783031678134 
311 08$a3031678133 
327   $a1.-What are the Challenges Facing the BBC?.-2.-How Much is the BBC Still Used?.-3.-Does the BBC Meet the Public?s Tastes and Interests? -- 4.-How Important is the BBC as a News Source? -- 5.-How Does the Public Value the BBC?.-6.-How Should the BBC Be Funded?.-7.-How is the BBC Regarded Around the World?.-8.-Does the BBC?s Internal Culture Need to Change?.-9.-What Future for the BBC?.
330   $aThis book examines the relationship between the public and the BBC in terms of public use of the BBC and their attitudes towards it. These audience research measures are being used as metrics to assess the value of the BBC to the UK public. Some of the attitudinal measures address perceptions of the BBC?s outputs and some examine public views about the way the BBC is funded and managed. The book has been written at a time when the BBC reached its centenary and also the mid-point of its latest Royal Charter period. At the time of writing, the government had begun a mid-term review of its performance as judged by its attainment of objectives set out in that Charter. The Secretary of State for Digital, Culture, Media and Sport at the time of the mid-term review had spoken and written openly about abolishing the TV licence fee and the introduction of a new funding model for the BBC that would be implemented in its new Royal Charter due to be enacted in 2027. Against this backdrop, this book examines public opinion about the funding of the BBC and then looks at changing media consumption habits and how these have affected patronage of the BBC?s outputs. ?Ultimately, a decision must be taken about the kind of national broadcaster the UK ? both is government and its citizens ? would like to keep in the future. Changing the funding model without first defining what the BBC should do and how it should be structured and resourced to do it could result in a messy solution that satisfies and benefits no one.? Barrie Gunter is an Emeritus Professor in Media at the University of Leicester, United Kingdom. A psychologist by training, he has published more than 80 books on a range of media, marketing, business, leisure and psychology topics.
606   $aCommunication and traffic
606   $aEthnology$zGreat Britain
606   $aCulture
606   $aMotion pictures$zGreat Britain
606   $aMedia Industries
606   $aBritish Culture
606   $aBritish Film and TV
615  0$aCommunication and traffic.
615  0$aEthnology
615  0$aCulture.
615  0$aMotion pictures
615 14$aMedia Industries.
615 24$aBritish Culture.
615 24$aBritish Film and TV.
676   $a338.4730223
700   $aGunter$b Barrie$0115802
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906   $aBOOK
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996   $aThe BBC and the Public$94214003
997   $aUNINA