LEADER 03808nam 22006855 450 001 9910890186303321 005 20250807135609.0 010 $a3-031-60887-9 024 7 $a10.1007/978-3-031-60887-2 035 $a(MiAaPQ)EBC31692720 035 $a(Au-PeEL)EBL31692720 035 $a(CKB)36246977100041 035 $a(DE-He213)978-3-031-60887-2 035 $a(EXLCZ)9936246977100041 100 $a20240929d2024 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aSELL YOUR RESEARCH $ePublic Speaking for Scientists /$fby Alexia Youknovsky, James Bowers 205 $a2nd ed. 2024. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2024. 215 $a1 online resource (187 pages) 311 08$a3-031-60886-0 320 $aIncludes bibliographical references. 327 $aIntroduction -- The SELL method: prepare your presentation -- Know your context: types of presentation -- Define your message -- Establish your plan -- Hook your listeners -- Design your slides -- Create your (additional) supporting materials -- Popularise your science -- Master your non-verbal communication -- Manage your anxiety -- Perfect your performance -- Final pep talk -- The story behind the SEL Method. 330 $aPublic speaking is an essential component in the life of a scientist, whatever your level of career. In this book, the authors describe a tried-and-tested technique for preparing a presentation: the SELL method. Following these three simple steps?Skeleton, Envelope, and Life and Logistics?will help you make the most out of any talk. Whether it be a 3-minute pitch or an hour-long plenary session, you will find pages of advice, theory, and practical exercises enabling you to Sell Your Research with impact. This second edition is enriched with new insights in storytelling, online presenting, and speaking with the media on hot topics. For scientists these days, the work is not done until it is communicated. And now that problem is solved. Solidly researched and immaculately written, Sell Your Research is a goldmine of useful advice. Whether you are brimming with confidence or just setting out, this gem of a guidebook will improve every presentation and nurture every budding science communicator. Dr. Stephen Webster, former Director of Science Communication Unit, Imperial College London Public speaking is one of the most intimidating but crucial tasks in a scientist?s career. This book provides a welcoming, clear, step-by-step guide to improving your presentations at every level. Reading it and following its advice will make your science talks less frightening and more enjoyable. Dr. Laura Helmuth, Editor In Chief, Scientific American. 606 $aPhysics 606 $aAstronomy 606 $aTechnology$xSociological aspects 606 $aCareer education 606 $aMathematics 606 $aChemistry 606 $aPhysics and Astronomy 606 $aScience, Technology and Society 606 $aCareer Skills 606 $aMathematics 606 $aChemistry 615 0$aPhysics. 615 0$aAstronomy. 615 0$aTechnology$xSociological aspects. 615 0$aCareer education. 615 0$aMathematics. 615 0$aChemistry. 615 14$aPhysics and Astronomy. 615 24$aScience, Technology and Society. 615 24$aCareer Skills. 615 24$aMathematics. 615 24$aChemistry. 676 $a501.4 700 $aYouknovsky$b Alexia$0843850 702 $aBowers$b James 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910890186303321 996 $aSELL YOUR RESEARCH$92087437 997 $aUNINA