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010   $a9789819719358
010   $a9819719356
024 7 $a10.1007/978-981-97-1935-8
035   $a(CKB)31253115800041
035   $a(MiAaPQ)EBC31233297
035   $a(Au-PeEL)EBL31233297
035   $a(DE-He213)978-981-97-1935-8
035   $a(MiAaPQ)EBC31855381
035   $a(Au-PeEL)EBL31855381
035   $a(OCoLC)1429011549
035   $a(EXLCZ)9931253115800041
100   $a20240329d2024      u|         0
101 0 $aeng
135   $aur|||||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aEntrepreneurial Business Venturing $eDigitalisation Trends /$fby Vanessa Ratten
205   $a1st ed. 2024.
210  1$aSingapore :$cSpringer Nature Singapore :$cImprint: Springer,$d2024.
215   $a1 online resource (130 pages)
311 08$a9789819719341 
311 08$a9819719348 
320   $aIncludes bibliographical references.
327   $aEntrepreneurial Business Planning: An Overview -- Digital Social Entrepreneurship and Service Innovation -- Innovation and Entrepreneurial Ecosystems -- Artificial Intelligence and Entrepreneurial Business Planning -- Resilience, Risk and Uncertainty in Entrepreneurial Business Ventures -- Marketing -- Entrepreneurial Leadership -- Corporate Social Responsibility and Sustainable Entrepreneurship.
330   $aIn today's competitive marketplace, businesses must be entrepreneurial to succeed. This book argues that entrepreneurship allows businesses to adapt to changing economic conditions and societal needs. It focuses on entrepreneurial business venturing as a means of understanding how businesses innovate, take risks, and think futuristically. The text emphasizes the importance of understanding digitalization trends in these ventures to grasp digital innovation trends better. The book explores why an entrepreneurial perspective is crucial in business, explaining the role of the knowledge economy in society and the need for businesses to prioritize digital technology. It examines how the nature of work has evolved due to the COVID-19 pandemic, including the rise of flexible work arrangements and remote work, with case studies from international companies. Furthermore, the book argues that digital forms of entrepreneurship are increasingly important in responding to crises and international developments. It highlights the need for scenario and forecast planning in developing new products and services to meet evolving customer needs. The book also provides examples of business model innovation, which underscores the importance for businesses to emphasize entrepreneurship not only in product development but also in their interactions with society. It discusses how businesses can achieve this through an entrepreneurial health audit, which focuses on entrepreneurial intensity, frequency, and ideas for start-ups and spinoffs. By examining examples and suggestions included in the book, businesses can learn about the role of entrepreneurial learning and failure in creating an entrepreneurial culture.
606   $aTechnological innovations
606   $aManagement
606   $aEntrepreneurship
606   $aNew business enterprises
606   $aInternational business enterprises
606   $aIndustries
606   $aMarketing
606   $aInnovation and Technology Management
606   $aManagement
606   $aEntrepreneurship
606   $aInternational Business
606   $aIndustries
606   $aMarketing
615  0$aTechnological innovations.
615  0$aManagement.
615  0$aEntrepreneurship.
615  0$aNew business enterprises.
615  0$aInternational business enterprises.
615  0$aIndustries.
615  0$aMarketing.
615 14$aInnovation and Technology Management.
615 24$aManagement.
615 24$aEntrepreneurship.
615 24$aInternational Business.
615 24$aIndustries.
615 24$aMarketing.
676   $a658.421
700   $aRatten$b Vanessa$0790681
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910847074903321
996   $aEntrepreneurial Business Venturing$94154588
997   $aUNINA