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200 10$aGreentailing and other revolutions in retail$b[electronic resource] $ehot ideas that are grabbing customer's attention and raising profits /$fNeil Z. Stern, Willard N. Ander
210   $aHoboken, N.J. $cWiley$dc2008
215   $a1 online resource (271 p.)
300   $aDescription based upon print version of record.
311   $a0-470-28858-2 
320   $aIncludes bibliographical references (p. 231-232) and index.
327   $aGreentailing and Other Revolutions in Retail: Hot Ideas That Are Grabbing Customers' Attention and Raising Profits; Contents; Preface; Introduction: What's Going to Revolutionize Retailing in the Future?; Chapter 1: Inflection Points in Retailing; Chapter 2: Trends Are Inter-connected; Chapter 3: Greentailing 2.0-The Second Generation of Green; Chapter 4: The Consumer's View on Green; Chapter 5: Greentailing in Action-Case Studies; Chapter 6: Putting Green Practices into Action; Chapter 7: The Hot Five-Other Revolutionary Themes in Retail
327   $aChapter 8: Demographic Shifts Provide Retail OpportunitiesChapter 9: Moving Up the Ladder-Growth of Experiential Retailing-How to Drive Sales and Profits beyond Price; Chapter 10: Getting Outside the Box-New Ways to Reach the Consumer-The Growth of Nonstore Retailing; Chapter 11: Selling Services, Not Just Products; Chapter 12: Brands Going Retail-The Battle for Control of the Customer; Chapter 13: 12 Rules of Successful Retail Innovation; Chapter 14: Looking Back and Looking Forward; Notes; Index
330   $aAn introduction to greentailing and the five other biggest trends in the retail business In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on the influential green trend in retailing, or Greentailing. Greentailing is capitalizing on the huge and growing demand for organic, sustainable and wellness-related products. As it evolves, greentailing will force both suppliers and retailers alike in every category to take notice. Leading edge greentailers like Whole Foods and Wal*Mart continue to gro
606   $aRetail trade$xManagement
615  0$aRetail trade$xManagement.
676   $a658.8/7
676   $a658.87
700   $aStern$b Neil Z$01730073
701   $aAnder$b Willard N$01730074
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801  1$bMiAaPQ
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906   $aBOOK
912   $a9910841283503321
996   $aGreentailing and other revolutions in retail$94140563
997   $aUNINA