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035   $a(CKB)5680000000036169
035   $a(oapen)https://directory.doabooks.org/handle/20.500.12854/36136
035   $a(ScCtBLL)e40c82e8-c2e5-47ea-848b-8fea964d888c
035   $a(OCoLC)1036985844
035   $a(Perlego)2337870
035   $a(oapen)doab36136
035   $a(EXLCZ)995680000000036169
100   $a20250204i20182020  uu 
101 0 $aeng
135   $aurmn|---annan
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 00$aConsumer Data Research$fAlex Singleton, Paul Longley, James Cheshire
210   $cUCL Press$d2018
210  1$aLondon :$cUCL Press,$d2018.
215   $a1 electronic resource (196 p.)
311 08$a9781787353880 
311 08$a9781787353893 
311 08$a1787353893 
330   $aBig Data collected by customer-facing organisations - such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings - account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from conventional social science data not only in their volume, variety and velocity, but also in terms of their provenance and fitness for ever more research purposes. The contributors to this book, all from the Consumer Data Research Centre, provide a first consolidated statement of the enormous potential of consumer data research in the academic, commercial and government sectors - and a timely appraisal of the ways in which consumer data challenge scientific orthodoxies.
606   $aData analysis: general$2bicssc
606   $aHumanities$2bicssc
606   $aConsumerism$2bicssc
606   $aSociology$2bicssc
606   $aEconomics$2bicssc
606   $aHuman geography$2bicssc
610   $abig data
610   $aconsumer data research
610   $aconsumer
610   $aconsumer behaviour
610   $aDemography
610   $aEthnic group
610   $aSmart meter
610   $aTwitter
615  7$aData analysis: general
615  7$aHumanities
615  7$aConsumerism
615  7$aSociology
615  7$aEconomics
615  7$aHuman geography
676   $a658.8342
700   $aSingleton$b Alex$01619807
702   $aLongley$b Paul
702   $aCheshire$b James
801  0$bScCtBLL
801  1$bScCtBLL
906   $aBOOK
912   $a9910836799403321
996   $aConsumer Data Research$94322753
997   $aUNINA