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100   $a20090320d2009      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe data asset$b[electronic resource] $egovern your data for business success /$fTony Fisher
205   $a1st edition
210   $aHoboken, NJ $cWiley & Sons$dc2009
215   $a1 online resource (243 p.)
225 0 $aWiley & SAS business series
300   $aIncludes index.
311   $a0-470-46226-4 
320   $aIncludes bibliographical references and index.
327   $aThe Data Asset: How Smart Companies Govern Their Data for Business Success; Contents; Fore! word; Acknowledgments; Introduction; Part I: Building the Business Case for Data Governance; Chapter 1: Making the Case for Better Data; Chapter 2: Risk Mitigation: How Quality Data Keeps Your Company Out of Trouble; Chapter 3: Controlling Costs with Accurate and Reliable Data; Chapter 4: Optimizing Revenue with Quality Data; Part II: The Data Governance Maturity Model; Chapter 5: Governing Your Data; Chapter 6: Undisciplined Organizations: Disasters Waiting to Happen
327   $aChapter 7: Reactive Organizations: Trying to Get Beyond Crisis ModeChapter 8: Proactive Organizations: Reducing Risk, Avoiding Uncertainty; Chapter 9: Governed Organizations: Trust in Data Pays Multiple Benefits; Part III: Utilizing People and Processes to Achieve a Quality Culture; Chapter 10: The Quality Culture; Chapter 11: People; Chapter 12: Processes; Part IV: Closing the Loop: Selecting the Right Technology for Your Organization; Chapter 13: Undisciplined Organizations: Discovering the Value of Data Quality Tools
327   $aChapter 14: Reactive Organizations: Choose the Technology That Gets the Most from Your ApplicationsChapter 15: Proactive Organizations: Bridging the Chasm and Becoming Proactive; Chapter 16: Governed Organizations: Moving Beyond Data to Business Process Automation; Glossary; Index
330   $a An indispensable guide that shows companies how to treat data as a strategic asset  Organizations set their business strategy and direction based on information that is available to executives. The Data Asset provides guidance for not only building the business case for data quality and data governance, but also for developing methodologies and processes that will enable your organization to better treat its data as a strategic asset. Part of Wiley's SAS Business Series, this book looks at Business Case Building; Maturity Model and Organization Capabilities; 7-Step Programmati
410  0$aWiley and SAS Business Series
606   $aDatabase management
606   $aBusiness intelligence
606   $aCorporate governance
615  0$aDatabase management.
615  0$aBusiness intelligence.
615  0$aCorporate governance.
676   $a005.74
676   $a658.4038
686   $a85.20$2bcl
700   $aFisher$b Tony$g(Anthony),$f1958-$0485381
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910829829003321
996   $aThe data asset$93989335
997   $aUNINA