LEADER 03846nam 2200613Ia 450 001 9910828768303321 005 20200520144314.0 010 $a1-283-35851-4 010 $a9786613358516 010 $a90-272-7693-5 035 $a(CKB)2550000000073086 035 $a(EBL)802014 035 $a(OCoLC)778617841 035 $a(MiAaPQ)EBC802014 035 $a(Au-PeEL)EBL802014 035 $a(CaPaEBR)ebr10515889 035 $a(CaONFJC)MIL335851 035 $a(EXLCZ)992550000000073086 100 $a19930831d1993 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aSigns, dialogue, and ideology /$fAugusto Ponzio ; edited and translated from Italian by Susan Petrilli 205 $a1st ed. 210 $aAmsterdam ;$aPhiladelphia $cJ. Benjamins$d1993 215 $a1 online resource (203 p.) 225 1 $aCritical theory,$x0920-3060 ;$vv. 11 300 $aEjemplar de Humanidades: Legado Iris Zavala 300 $aDescription based upon print version of record. 311 $a90-272-2421-8 320 $aIncludes bibliographical references and indexes. 327 $aSIGNS, DIALOGUE AND IDEOLOGY; Editorial page; Title page; Copyright page; Table of Contents; Foreword; Notes; CHAPTER 1. Introduction to the Critique of Subjectivity and its Signs; CHAPTER 2. The Philosophy of Language as a Critique of the Semiotics of Equal Exchange; 2.1 Commodities and Messages; 2.2 Exchange in Alice's World (with Susan Petrilli); CHAPTER 3. Semiosis, Referent and Sign Production in a Theory of Semiotics; 3.1 Communication and Signification; 3.2 Meaning and Referent; 3.3 Sign Production and Ideology; 3.4 Extending the Boundaries of Semiotics 327 $aCHAPTER 4. Dia-logic, Sense and Ideology: Peirce, Morris, Rossi-Landi, Schaff, Bakhtin4.1 Beyond the Semiotics of Equal Exchange; 4.2 On Language as Work and Trade; 4.3 Peirce's and Morris's Categories for a Semiotics of Ideology; 4.4 Schaffs Analysis of Ideology; 4.5 Peirce's Semiotics and Medieval Logic: Sign and Referent(with Susan Petrilli); a. Significatio and acceptio; b. Suppositio and copulatio; c. Significatio and meaning; d. Suppositio and significatio; 4.6 Sign and Sense in Mikhail Bakhtin; 4.7 The Factor of Ideology; 4.8 The War of Sense: Dialogue and Ideology 327 $aCHAPTER 5. Identity and Otherness in Communication and Culture5.1 Humanism of the Other Man in Bakhtin and Levinas; 5.2 Orality and Writing in Bakhtin and Levinas; 5.3 Bakhtin's Otherness and the Search for Identity in Europe Today; 5.4 Quietude and Silence Between Signs and Nonsigns; References; Index of names; Subject Index 330 $aSigns, Dialogue and Ideology illustrates and critically examines - both historically and theoretically - the current state of semiotic discourse from Peirce to Bakhtin, through Saussure, Levinas, Schaff and Rossi-Landi to modern semioticians such as Umberto Eco.Ponzio is in search of a method to construct an appropriate language to talk about signs and ideology in this "end of ideology" era. Ponzio aims at an orientation in semiotics based on dialogism and interpretation by calling attention to the widespread transition from the semiotics of decodification to the semiotics of interpreta 410 0$aCritical theory ;$vv. 11. 606 $aSemiotics 606 $aIdeology 606 $aIdentity (Philosophical concept) 615 0$aSemiotics. 615 0$aIdeology. 615 0$aIdentity (Philosophical concept) 676 $a302.2 700 $aPonzio$b Augusto$049113 701 $aPetrilli$b Susan$0148830 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910828768303321 996 $aSigns, dialogue, and ideology$94097185 997 $aUNINA