LEADER 03934nam 2200721 450 001 9910825460803321 005 20221223185208.0 010 $a1-283-05783-2 010 $a9786613057839 010 $a0-300-15878-5 024 7 $a10.12987/9780300158786 035 $a(CKB)2670000000080994 035 $a(EBL)3420666 035 $a(OCoLC)923595769 035 $a(SSID)ssj0000470020 035 $a(PQKBManifestationID)11335272 035 $a(PQKBTitleCode)TC0000470020 035 $a(PQKBWorkID)10531153 035 $a(PQKB)11706223 035 $a(MiAaPQ)EBC3420666 035 $a(DE-B1597)485956 035 $a(OCoLC)710995118 035 $a(DE-B1597)9780300158786 035 $a(Au-PeEL)EBL3420666 035 $a(CaPaEBR)ebr10455044 035 $a(CaONFJC)MIL305783 035 $a(MiAaPQ)EBC7022692 035 $a(Au-PeEL)EBL7022692 035 $a(EXLCZ)992670000000080994 100 $a20221223d2011 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe Hollywood Sign $efantasy and reality of an American icon /$fLeo Braudy 210 1$aNew Haven, Connecticut :$cYale University Press,$d[2011] 210 4$dİ2011 215 $a1 online resource (224 p.) 225 1 $aIcons of America 300 $aDescription based upon print version of record. 311 $a0-300-15660-X 320 $aIncludes bibliographical references (pages [193]-200) and index. 327 $tFront matter --$tContents --$tPrologue --$tOne. Hollywood Before "Hollywood" --$tTwo. Hollywood Becomes "Hollywood" --$tThree. Hooray for Hollywood --$tFour. Shadows on the Sign --$tFive. From Eyesore to Icon --$tNotes --$tBibliography --$tAcknowledgments --$tIndex 330 $aHollywood's famous sign, constructed of massive white block letters set into a steep hillside, is an emblem of the movie capital it looms over and an international symbol of glamour and star power. To so many who see its image, the sign represents the earthly home of that otherwise ethereal world of fame, stardom, and celebrity--the goal of American and worldwide aspiration to be in the limelight, to be, like the Hollywood sign itself, instantly recognizable. How an advertisement erected in 1923, touting the real estate development Hollywoodland, took on a life of its own is a story worthy of the entertainment world that is its focus. Leo Braudy traces the remarkable history of this distinctly American landmark, which has been saved over the years by a disparate group of fans and supporters, among them Alice Cooper and Hugh Hefner, who spearheaded its reconstruction in the 1970's. He also uses the sign's history to offer an intriguing look at the rise of the movie business from its earliest, silent days through the development of the studio system that helped define modern Hollywood. Mixing social history, urban studies, literature, and film, along with forays into such topics as the lure of Hollywood for utopian communities and the development of domestic architecture in Los Angeles, The Hollywood Sign is a fascinating account of how a temporary structure has become a permanent icon of American culture. 410 0$aIcons of America. 606 $aMotion picture industry$zCalifornia$zLos Angeles$xHistory 606 $aMotion pictures$zUnited States$xHistory 606 $aHollywood Sign (Los Angeles, Calif.)$xHistory 607 $aHollywood (Los Angeles, Calif.)$xHistory 607 $aLos Angeles (Calif.)$xHistory 615 0$aMotion picture industry$xHistory. 615 0$aMotion pictures$xHistory. 615 0$aHollywood Sign (Los Angeles, Calif.)$xHistory. 676 $a384/.80979494 700 $aBraudy$b Leo$01651456 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910825460803321 996 $aThe Hollywood Sign$94001424 997 $aUNINA