LEADER 03337nam 2200649 a 450 001 9910825433403321 005 20240313143040.0 010 $a1-78190-364-6 010 $a1-283-99112-8 035 $a(CKB)2550000001003919 035 $a(EBL)1123408 035 $a(OCoLC)828793770 035 $a(SSID)ssj0000991031 035 $a(PQKBManifestationID)11563623 035 $a(PQKBTitleCode)TC0000991031 035 $a(PQKBWorkID)10987960 035 $a(PQKB)10516459 035 $a(MiAaPQ)EBC1123408 035 $a(Au-PeEL)EBL1123408 035 $a(CaPaEBR)ebr10651487 035 $a(CaONFJC)MIL430362 035 $a(OCoLC)828743436 035 $a(EXLCZ)992550000001003919 100 $a20130207d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aBuilding tourism knowledge through quantitative analysis $ethe legacy of Josef Mazanec /$fguest editors, Andreas H. Zins and Sara Dolnicar 205 $a1st ed. 210 $a[Bradford] $cEmerald Insights$d2012 215 $a1 online resource (123 p.) 225 0 $aInternational journal of culture, tourism and hospitality research,$x1750-6182 ;$vv. 6, no. 4 300 $aPublished in association with International Academy of Culture, Tourism, & Hospitality Research. 311 $a1-78190-363-8 320 $aIncludes bibliographical references. 327 $aCover; Table of contents; Guest editorial; Informing destination recommender systems design and evaluation through quantitative research; One legacy of Mazanec: binary questions are a simple, stable and valid measure of evaluative beliefs; Measuring the resemblance between pictorial and verbal city image spaces; Non-response bias in internet-based advertising conversion studies; Extensions on the conceptualization of customer perceived value: insights from the airline industry; Forecasting tourism demand by fuzzy time series models 327 $aMapping segments accessing user-generated content and website applications in a joint spaceBook review 330 $aThis ebook is dedicated to the significant contribution made by Josef Mazanec to tourism research and knowledge throughout his academic career. It offers a cross-section of areas where significant progress has been observed, and areas where more work is required to advance knowledge and decision-making quality in tourism. We also offer some insights into the areas where Mazanec contributed by applying concepts and methods of management science, and deepening our understanding through critical reflection on popular approaches in marketing research. 410 0$aInternational Journal of Culture, Tourism and Hospitality Research: Volume 6, Issue 4 606 $aTourism$xResearch$xMethodology 606 $aHospitality industry$xMarketing 606 $aTourism$xMarketing 615 0$aTourism$xResearch$xMethodology. 615 0$aHospitality industry$xMarketing. 615 0$aTourism$xMarketing. 676 $a338.4791072 701 $aZins$b Andreas H$01683800 701 $aDolnicar$b Sara$0947411 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910825433403321 996 $aBuilding tourism knowledge through quantitative analysis$94054871 997 $aUNINA