LEADER 02602nam 2200469 450 001 9910824616003321 005 20210930012331.0 035 $a(CKB)4100000011784478 035 $a(MiAaPQ)EBC6507002 035 $a(Au-PeEL)EBL6507002 035 $a(OCoLC)1233024209 035 $a(EXLCZ)994100000011784478 100 $a20210930d2021 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe corporate terminologist /$fKara Warburton ; copy editor Emma Warburton 210 1$aAmsterdam ;$aPhiladelphia :$cJohn Benjamins Publishing Company,$d[2021] 210 4$dİ2021 215 $a1 online resource (xxiv, 249 pages) $cillustrations 225 1 $aTerminology and lexicography research and practice ;$vVolume 21 311 $a90-272-0849-2 311 $a90-272-6009-5 320 $aIncludes bibliographical references and index. 330 $a"The Corporate Terminologist is the first monograph that addresses the principles and methods for managing terminology in content production environments that are both demanding and multilingual, such as those found in global companies and institutions. It describes the needs of large corporations and how those needs demand a new, pragmatic approach to terminology management. The repurposability of terminology resources is a fundamental criterion that motivates the design, selection, and use of terminology management tools, and has a bearing on the definition of termhood itself. The Corporate Terminologist describes and critiques the theories and methods informing terminology management today, and practical considerations such as preparing an executive proposal, designing a termbase, and extracting terms from corpora are also covered. This book is intended for readers tasked with managing terminology in today's challenging production environments, for those studying translation and business communication, and indeed for anyone interested in terminology as a discipline and practice"--$cProvided by publisher. 410 0$aTerminology and lexicography research and practice ;$vVolume 21. 606 $aBusiness$vTerminology 606 $aBusiness communication 615 0$aBusiness 615 0$aBusiness communication. 676 $a650.014 700 $aWarburton$b Kara$01725236 702 $aNewby$b C. J.$cMrs., 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910824616003321 996 $aThe corporate terminologist$94127990 997 $aUNINA