LEADER 02924nam  22006374a 450 
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005 20200520144314.0
010   $a1-280-25492-0
010   $a9786610254927
010   $a0-471-71741-X
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035   $a(EBL)226587
035   $a(OCoLC)61494780
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035   $a(PQKBTitleCode)TC0000278090
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100   $a20040817d2005      uy         0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aCompeting for capital $einvestor relations in a dynamic world /$fBruce W. Marcus
205   $a1st ed.
210   $aHoboken, N.J. $cWiley$dc2005
215   $a1 online resource (239 p.)
300   $aDescription based upon print version of record.
311   $a0-471-44862-1 
327   $aCompeting for Capital; Contents; Acknowledgments; Preface; CHAPTER 1 Strategic Factors in a New Environment The Coming of Sarbanes-Oxley and the Brave New World; CHAPTER 2 The New Investor?and What Influences the Investment Decision This Ain't Your Father's House No More; CHAPTER 3 Regulation Rules Of Disclosure?The SEC and Sarbanes-Oxley; CHAPTER 4 The Street A Funny Thing Happened on the Way to Unbridled Wealth . . .; CHAPTER 5 Talking to the Financial Community and the Shareholder Let Me Tell You About Our Company . . .
327   $aCHAPTER 6 Analysis and Analysts What Do Analysts Really Want (Besides a Crystal Ball)?CHAPTER 7 Dealing with the Business and Financial Media On and Off the Record to Get It Right; CHAPTER 8 The Future of Investor Relations If We Don't Know Where We're Going, How Do We Know How to Get There?; Index; About the Author;
330   $aAn updated edition to one of the most detailed guides to investor relations The rapidly changing nature of the economic environment, technology, and the regulatory response to the scandals of the early part of the new century require a new look at traditional investor relation practices.
606   $aInvestments$zUnited States
606   $aCorporations$xInvestor relations$zUnited States
606   $aStockbrokers$zUnited States
606   $aInvestment analysis
615  0$aInvestments
615  0$aCorporations$xInvestor relations
615  0$aStockbrokers
615  0$aInvestment analysis.
676   $a659.2/85
700   $aMarcus$b Bruce W.$f1925-$0109102
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910824570503321
996   $aCompeting for capital$93990586
997   $aUNINA