LEADER 02067nam 2200529 450 001 9910824334003321 005 20230213215015.0 010 $a0-87020-630-3 035 $a(CKB)2670000000426346 035 $a(EBL)3417375 035 $a(SSID)ssj0001100498 035 $a(PQKBManifestationID)11628893 035 $a(PQKBTitleCode)TC0001100498 035 $a(PQKBWorkID)11062547 035 $a(PQKB)11564581 035 $a(MiAaPQ)EBC3417375 035 $a(Au-PeEL)EBL3417375 035 $a(CaPaEBR)ebr10763235 035 $a(OCoLC)923518038 035 $a(EXLCZ)992670000000426346 100 $a19851129h19851985 uy| 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe history of Wisconsin$hVolume III$iUrbanization and industrialization, 1873-1893 /$fRobert C. Nesbit ; William Fletcher Thompson, general editor 210 1$aMadison :$cState Historical Society of Wisconsin,$d[1985] 210 4$dİ1985 215 $a1 online resource (745 p.) 225 1 $aHistory of Wisconsin ;$vv.3 300 $aIncludes index. 311 $a0-87020-243-X 320 $a"Essay on sources": pages 651-674. 327 $a""Contents ""; ""Preface ""; ""Contributors ""; ""Maps ""; ""Note on Citations ""; ""Part I - The Economy""; ""1 - Agriculture""; ""2 - Lumbering""; ""3 - Transportation""; ""4 - Industry""; ""5 - Making a Living""; ""Part II - Communities""; ""6 - Population""; ""7 - Communities""; ""8 - Labor""; ""9 - Inequalities""; ""10 - Life and Times""; ""11 - Old-Time Politics""; ""12 - Government""; ""Appendix ""; ""Essay on Sources ""; ""Index "" 410 0$aHistory of Wisconsin 607 $aWisconsin$xHistory$y1848- 676 $a977.5 700 $aNesbit$b Robert C$g(Robert Carrington),$f1917-$01700277 701 $aThompson$b William Fletcher$f1929-$01501949 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910824334003321 996 $aThe history of Wisconsin$94083164 997 $aUNINA LEADER 06009nam 22007215 450 001 9910634041603321 005 20250509101731.0 010 $a9783031070785 010 $a303107078X 024 7 $a10.1007/978-3-031-07078-5 035 $a(PPN)277391156 035 $a(MiAaPQ)EBC7156876 035 $a(Au-PeEL)EBL7156876 035 $a(CKB)25703775300041 035 $a(DE-He213)978-3-031-07078-5 035 $a(EXLCZ)9925703775300041 100 $a20221212d2023 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aFashion Marketing in Emerging Economies Volume II $eSouth American, Asian and African Perspectives /$fedited by Frederica Brooksworth, Emmanuel Mogaji, Genevieve Bosah 205 $a1st ed. 2023. 210 1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2023. 215 $a1 online resource (296 pages) 225 1 $aPalgrave Studies of Marketing in Emerging Economies,$x2730-5562 300 $aIncludes index. 311 08$a9783031070778 311 08$a3031070771 327 $aSection 1 - An Introduction -- Chapter 1: Fashion Marketing in Emerging Economies Volume II: South American, Asian and African perspectives -- Section 2 - Fashion Marketing in Emerging Economies: South American and Asian Perspectives -- Chapter 2: Fashioning the future generation: Generation Z Indian consumers? attitudes towards Western and Indian Fashion -- Chapter 3: A Closer Look at the Menswear Market in Brazil -- Chapter 4: The power of neuromarketing: taking luxury fashion marketing in Southeast Asia markets to a whole new level -- Chapter 5: Afloat in a changing COVID-19 world: The rise of artisanal fashion in India for brand story relevance in challenging times -- Section 3 - Fashion Marketing in Emerging Economies: African Perspectives -- Chapter 6: Towards Understanding how Nigerian Fashion brands Influence Customer Purchasing Behaviour. A case study of Nigerian Fashion Brands -- Chapter 7: South Africa: A Snapshot of Contemporary Fashion Retail -- Chapter 8: The Rise of Female Empowerment in Egypt: The Fashion Psychology behind their Attire and Armour -- Chapter 9: Fashion Analytics in Africa & Middle East: Strategies, Tools and, Insights for Fashion Brands -- Section 4 - Conclusion -- Chapter 10: South American, Asian and African Perspectives in Fashion Marketing: Conclusion and Research Agenda. 330 $aThis book provides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the fashion industries within emerging markets. The fashion industry is growing rapidly in emerging markets; fashion marketers and retailers are increasingly becoming aware of the benefits of this market and are forced to seek their future growth potentials in this part of the world; in addition, marketing strategies, tools and technologies have also evolved. With a growing demand for additional research, information, recommendations and insight from practitioners, entrepreneurs, students, and academics, contributing authors use multiple methods and theories to uncover, analyse, demonstrate, and present the facts in their chapters and provide integrated guideposts for future research. This book is intended to satisfy the needs of stakeholders in the quest for practical insights into fashion marketing in emerging economies, especially in South America,Asia and Africa. It offers timely information on growing areas such as sustainability, digital platforms, supply chain and logistics and provides a good insight for anyone seeking to explore opportunities in emerging market economies. The book offers a much needed resource for students, scholars and practitioners. Frederica Brooksworth is an academic, researcher and strategist and a lecturer at the London College of Fashion. Brooksworth is also the Director of the Fashion Education Group and Founder of the Council for International African Fashion Education. She specialises in business management, marketing and branding, professional development, EdTech and Curriculum development. Emmanuel Mogaji is a Senior Lecturer in Advertising and Marketing Communications at the University of Greenwich. Emmanuel?s primary area of interest is ABCDE of Marketing Communications - Advertising, Branding, Communications, Digital and Ethics. He hasauthored and edited over ten books on branding, fashion marketing and higher education. Genevieve Bosah is a Senior Lecturer at the University of Hertfordshire, where she specialises in Public Relations, Media and Branding. Before coming to academia, she worked as a communications consultant for international organisations and national governmental agencies. She held public relations advisory roles and developed communication and stakeholder management strategies. 410 0$aPalgrave Studies of Marketing in Emerging Economies,$x2730-5562 606 $aMarketing 606 $aInternational economic integration 606 $aGlobalization 606 $aIndustries 606 $aInternational business enterprises 606 $aMarketing 606 $aEmerging Markets and Globalization 606 $aIndustries 606 $aInternational Business 615 0$aMarketing. 615 0$aInternational economic integration. 615 0$aGlobalization. 615 0$aIndustries. 615 0$aInternational business enterprises. 615 14$aMarketing. 615 24$aEmerging Markets and Globalization. 615 24$aIndustries. 615 24$aInternational Business. 676 $a374 676 $a391.00688 702 $aBrooksworth$b Frederica 702 $aMogaji$b Emmanuel 702 $aBosah$b Genevieve 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910634041603321 996 $aFashion Marketing in Emerging Economies Volume II$94328844 997 $aUNINA