LEADER 04126nam 2200601Ia 450 001 9910824256803321 005 20240417030458.0 010 $a87-630-9972-1 035 $a(CKB)2670000000066411 035 $a(OCoLC)774280269 035 $a(CaPaEBR)ebrary10465569 035 $a(SSID)ssj0000646300 035 $a(PQKBManifestationID)11446492 035 $a(PQKBTitleCode)TC0000646300 035 $a(PQKBWorkID)10696148 035 $a(PQKB)11365201 035 $a(MiAaPQ)EBC3400804 035 $a(Au-PeEL)EBL3400804 035 $a(CaPaEBR)ebr10465569 035 $a(EXLCZ)992670000000066411 100 $a20060517d2006 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aIntercultural organizational communication$b[electronic resource] $efive corporate cases in Japan /$fLisbeth Clausen 205 $a1st ed. 210 $aK©?ge, Denmark ;$aHerndon, VA $cCopenhagen Business School Press$d2006 215 $a1 online resource (264 p.) 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a87-630-0160-8 320 $aIncludes bibliographical references and index. 327 $aIntro -- Intercultural Organizational Communication -- Acknowledgements -- Preface -- INTRODUCTION: DANISH BUSINESS IN JAPAN -- Global Challenges in Communication -- Danish Business in Japan -- Five Danish Companies - Consumer Products -- Images of Denmark in Japan -- The Potential of the Japanese Market -- Cultural Challenges and Levels of Learning -- INTERCULTURAL COMMUNICATION IN ORGANIZATIONS: THEORY -- Communication is Complex -- Barriers to Communication - Stereotypes -- Overcoming the Barriers -- Structure of Analysis - Multi-Level Communication Model -- Conclusion: Communication and Change -- BO BENDIXEN AND JAPANESE 'CUTE' CULTURE -- The Upstart in Japan - Background -- Setup in Japan and Market Entry -- Cute - The Key to Success -- Organization - Working with Huis Ten Bosch -- Inspired by the Japanese Business Model -- ROSENDAHL, ROYALTY AND HANS CHRISTIAN ANDERSEN -- Rosendahl Re-Enters Japan -- Challenging Cultural Stereotypes -- A Japan Unit within Danish Headquarters -- A Japanese Perspective -- Lessons Learned -- SCANDINAVIAN TOURIST BOARD: CREATING A VIKING MASCOT -- Scandinavian Tourist Board Asia - Background -- Communication from Headquarters -- Creating a Mascot - In Tokyo -- The Organizational Process -- BANG & -- OLUFSEN: QUESTIONING THE ORDINARY -- About Bang & -- Olufsen -- Re-Establishing a Subsidiary - Cultural Issues -- Aspirational Brand Image in Japan -- Organization of Global Communication -- National and Corporate Values -- The Danish Way - A Japanese Perspective -- Cultural Change Does Not Happen Overnight -- ECCOES OF THE WORLD -- From Small Shoemaker to International Brand -- Market Entry - The Japanese Discover Danish Shoes -- The Achilles Corporation - ECCO Sales Japan -- The ECCO Brand Meets Government Restrictions -- Hong Kong Brings Proximity and Consistency -- Global Communication Strategies. 327 $aCONCLUSION: FIVE CORPORATE CASES IN JAPAN -- Complexity and Dynamics of Communication -- Global Strategy and Image Development in Japan -- National Cultural Issues in Entry Modes -- Organization, Communication and Culture -- Professional Knowledge Factors -- Individual Intercultural Competence -- Conclusion -- Appendix -- Index. 606 $aBusiness communication$vCross-cultural studies 606 $aBusiness communication$zDenmark 606 $aBusiness communication$zJapan 606 $aIntercultural communication$zDenmark 606 $aIntercultural communication$zJapan 615 0$aBusiness communication 615 0$aBusiness communication 615 0$aBusiness communication 615 0$aIntercultural communication 615 0$aIntercultural communication 700 $aClausen$b Lisbeth$01686838 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910824256803321 996 $aIntercultural organizational communication$94102021 997 $aUNINA