LEADER 04253nam 2200685 450 001 9910822582203321 005 20200520144314.0 010 $a1-119-15159-7 010 $a1-119-15160-0 035 $a(CKB)3710000000654674 035 $a(EBL)4519005 035 $a(SSID)ssj0001662695 035 $a(PQKBManifestationID)16447100 035 $a(PQKBTitleCode)TC0001662695 035 $a(PQKBWorkID)14935276 035 $a(PQKB)10407823 035 $a(PQKBManifestationID)16366953 035 $a(PQKBWorkID)14935263 035 $a(PQKB)21252262 035 $a(DLC) 2016011571 035 $a(Au-PeEL)EBL4519005 035 $a(CaPaEBR)ebr11206428 035 $a(CaONFJC)MIL919780 035 $a(OCoLC)944246650 035 $a(CaSebORM)9781119151586 035 $a(MiAaPQ)EBC4519005 035 $a(EXLCZ)993710000000654674 100 $a20160518h20162016 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe art of opportunity $ehow to build growth and ventures through strategic innovation and visual thinking /$fby Marc Sniukas, Parker Lee, Matt Morasky 205 $a1st edition 210 1$aHoboken, New Jersey :$cWiley,$d2016. 210 4$d©2016 215 $a1 online resource 300 $aIncludes index. 311 $a1-119-15158-9 320 $aIncludes bibliographical references and index. 327 $aAcknowledgements -- Dedications -- Forward -- Welcome to the new world of strategic innovation & business design thinking -- Discover new growth opportunities -- Craft your strategy -- Launch your new growth business -- Mastering the art : business design thinking -- Index. 330 $aInnovate your way toward growth using practical, research-backed frameworks The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovation happen.  Written by a team of experts with both academic and industry experience?and a client roster composed of some of the world?s leading companies?this book provides you with the necessary tools to help you capture growth instead of chasing it. The visual frameworks and research-based methodology presented in The Art of Opportunity merge business design thinking and strategic innovation to help you change your growth paradigm.  You?ll learn creative and practical methods for exploring growth opportunities and employ a new approach for identifying what ?opportunity? looks like in the first place.  Put aside the old school way of focusing on new products and new markets, to instead applying value creation to find your new opportunity, craft your offering, design your strategy and build new growth ventures. The changing business ecosystem is increasingly pushing traditional thinking out to pasture. New consumers and the new marketplace are demanding a profound adjustment to the way companies plan and execute growth strategies. This book gives you the tools to create your roadmap toward the new state of growth, and gain invaluable insight into a new way of thinking. The Art of Opportunity will help you to: Start looking at business growth from a new perspective Create value for the customers, company and ecosystem Innovate strategically and design new business models Develop a new active business design thinking approach to innovation Your company?s goal is to grow, and to turn non-customers into customers. The old ways are becoming less tenable and less cost-effective. The Art of Opportunity outlines the new growth paradigm and gives you a solid framework for putting new ideas into practice. 606 $aBusiness planning 606 $aTechnological innovations$xManagement 606 $aOrganizational change 615 0$aBusiness planning. 615 0$aTechnological innovations$xManagement. 615 0$aOrganizational change. 676 $a658.4/012 700 $aSniukas$b Marc$0891430 702 $aLee$b Parker 702 $aMorasky$b Matt 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910822582203321 996 $aThe art of opportunity$93979820 997 $aUNINA