LEADER 01139nam a2200277 i 4500 001 991002789539707536 008 150623s2009 it ah 100 0 ita 020 $a9788878704534 035 $ab14232819-39ule_inst 040 $aDip.to di Storia, Societą e Studi sull'Uomo$bita 041 0 $aita$aeng 082 04$a945.072092 082 04$a945.28072092 245 00$aFerrante Gonzaga :$bil Mediterraneo, l'impero (1507-1557) : atti del Convegno di studi, Guastalla, 5-6 ottobre 2007 /$ca cura di Gianvittorio Signorotto 260 $aRoma :$bBulzoni,$cc2009 300 $a428 p. :$bill., facs. ;$c24 cm 440 0$aBiblioteca del Cinquecento ;$v145 546 $aTesti in italiano e inglese 600 14$aGonzaga, Ferrante$c$vCongressi$y2007 700 1 $aSignorotto, Gianvittorio 907 $a.b14232819$b21-10-15$c23-06-15 912 $a991002789539707536 945 $aLE023 945.072 FER 1 1 $g1$i2023000140321$lle023$op$pE30.00$q-$rl$s- $t0$u1$v0$w1$x0$y.i15700628$z20-10-15 996 $aFerrante Gonzaga$9255317 997 $aUNISALENTO 998 $ale022$b24-09-15$cm$da $e-$fita$git $h0$i0 LEADER 01673nam 2200433 450 001 9910821142503321 005 20191001113716.0 010 $a0-429-48992-7 010 $a0-429-95335-6 010 $a0-429-95336-4 035 $a(CKB)4100000009040009 035 $a(MiAaPQ)EBC5849783 035 $a(EXLCZ)994100000009040009 100 $a20190912d2020 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aConsumer behaviour and analytics /$fAndrew Smith 210 1$aLondon ;$aNew York, New York :$cRoutledge,$d[2020] 210 4$d©2020 215 $a1 online resource (217 pages) 311 $a1-138-59264-1 320 $aIncludes bibliographical references and index. 327 $aAn introduction to consumer analytics -- Purchase insight and the anatomy of transactions -- Web & social media activity -- Extant research and exogenous cognition -- Elemental features of consumer choice : needs, economics, deliberation and impulse -- Perceptual and communicative features of consumer choice -- Individual and social features of consumption -- Knowledge driven marketing & the modular adaptive dynamic schematic -- Index. 606 $aConsumer behavior 606 $aMarketing$xData processing 615 0$aConsumer behavior. 615 0$aMarketing$xData processing. 676 $a658.8342 700 $aSmith$b Andrew$f1967 March 27-$01662285 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910821142503321 996 $aConsumer behaviour and analytics$94018822 997 $aUNINA