LEADER 01415nam 2200469 450 001 9910821077403321 005 20230113003937.0 010 $a1-947441-15-9 035 $a(CKB)4340000000248273 035 $a(Au-PeEL)EBL5309967 035 $a(CaPaEBR)ebr11518167 035 $a(OCoLC)1027201235 035 $a(CaSebORM)9781947441156 035 $a(MiAaPQ)EBC5309967 035 $a(EXLCZ)994340000000248273 100 $a20191230d2018 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aConsumer behavior theories $econvergence of divergent perspectives with applications to marketing and management /$fRajagopal 205 $aFirst edition. 210 1$aNew York, NY :$cBusiness Expert Press,$d2018. 215 $a1 online resource (198 pages) 225 1 $aConsumer Behavior Collection 300 $aIncludes index. 311 $a1-947441-14-0 410 0$aConsumer behavior collection. 606 $aConsumer behavior 606 $aConsumers' preferences 615 0$aConsumer behavior. 615 0$aConsumers' preferences. 676 $a658.8342 700 $aRajagopal$f1957-$0874431 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910821077403321 996 $aConsumer behavior theories$94070308 997 $aUNINA