LEADER 02828nam 2200601Ia 450 001 9910820801703321 005 20200520144314.0 010 $a1-280-70594-9 010 $a9786610705948 010 $a1-84663-057-6 035 $a(CKB)1000000000337437 035 $a(EBL)275512 035 $a(OCoLC)77210404 035 $a(SSID)ssj0000465836 035 $a(PQKBManifestationID)11324265 035 $a(PQKBTitleCode)TC0000465836 035 $a(PQKBWorkID)10457297 035 $a(PQKB)10777696 035 $a(MiAaPQ)EBC275512 035 $a(Au-PeEL)EBL275512 035 $a(CaPaEBR)ebr10146666 035 $a(CaONFJC)MIL70594 035 $a(OCoLC)935261657 035 $a(EXLCZ)991000000000337437 100 $a20000815d2006 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aGlobal trends and challenges in services /$fguest editors: Marianna Sigala and Evangelos Christou 205 $a1st ed. 210 $aBradford, England $cEmerald Group Publishing$dc2006 215 $a1 online resource (97 p.) 225 0 $aManaging Service Quality, an international journal ;$v16, no. 4 300 $aDescription based upon print version of record. 311 $a1-84663-056-8 327 $aCover; CONTENTS; EDITORIAL ADVISORY BOARD; Global trends and challenges in services; Student satisfaction and quality of service in Italian universities; The importance of service quality in bank selection for mortgage loans; Bank service quality: evidence from five Balkan countries; Mass customisation implementation models and customer value in mobile phones services; Investigating the impact of business-process-competent information systems (ISs) on business performance; Book review; 330 $aThe objective of this e-book is to identify the emerging trends and challenges that face businesses within the service sector, as well as examine and discuss ways by which service firms try to address the former. Overall, three papers are focusing on the important issue of service quality and its different dimensions and implications (e.g. cross-cultural understanding, experiences, relations and emotional issues), while two papers concentrate on the exploitation of information and communication technologies and their role in enhancing business performance through the creation of personal servi 606 $aMarketing 606 $aService industries 615 0$aMarketing. 615 0$aService industries. 676 $a658.8 701 $aSigala$b Marianna$0479495 701 $aChristou$b Evangelos$0545560 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910820801703321 996 $aGlobal trends and challenges in services$93990417 997 $aUNINA