LEADER 02028nam  2200529 a 450 
001 9910820421103321
005 20200520144314.0
010   $a1-282-80584-3
010   $a9786612805844
010   $a1-4416-6076-3
010   $a600-00-3035-5
035   $a(CKB)2670000000035641
035   $a(OCoLC)650509110
035   $a(CaPaEBR)ebrary10417398
035   $a(SSID)ssj0000675143
035   $a(PQKBManifestationID)11460108
035   $a(PQKBTitleCode)TC0000675143
035   $a(PQKBWorkID)10669550
035   $a(PQKB)10606819
035   $a(MiAaPQ)EBC3011564
035   $a(Au-PeEL)EBL3011564
035   $a(CaPaEBR)ebr10417398
035   $a(CaONFJC)MIL280584
035   $a(OCoLC)923634761
035   $a(EXLCZ)992670000000035641
100   $a20101209d2008      uy         0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aTeleadvertising and children /$fS.K. Bansal
210   $aJaipur, India $cOxford Book Co.$d2008
215   $a1 online resource (328 p.) 
300   $aIncludes index.
311   $a81-89473-25-5 
327   $aCOVER -- Preface -- Contents -- Introduction -- Television Advertising to Children -- Children and Advertising -- Children's Exposure to Advertising -- Issues and Politics -- Impact of Advertising -- Influence of Advertising -- Affect of Commercials on Kids' Behaviour -- Affect of Commercials on Kids' Consumer Behaviour -- Effects of Education on Televisual Media -- Effects of Entertainment -- Intended and Unintended Effects -- Advertising Regulation and Research -- Advertising: The Concern -- Affect of Advertisement on Children's Health Orientation -- Index.
606   $aTelevision advertising and children
615  0$aTelevision advertising and children.
700   $aBansal$b S. K$01669803
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910820421103321
996   $aTeleadvertising and children$94031232
997   $aUNINA